Planning and executing a local search campaign requires a lot of data and insight, making a good local SEO tool stack invaluable. Columnist and local search expert Andrew Shotland shares his. Andrew Shotland on June 10, 2016 Part of the fun of being in the SEO space is that we get to play with … Continue reading Do you have the right local SEO tools for the job?
by Hephzy Asaolu June 9, 2016 Follow @http://twitter.com/hephzysocialJune 9, 2016 Local consumers make use of different devices to search for local businesses around them. Small business owners who do not capitalize on this opportunity are missing out. Local SEO is not an option for your business. It is an important aspect you must not overlook. … Continue reading Smart and Creative Tips for Small Business Local SEO
by Tim Backes June 7, 2016 Follow @timmyb1976June 7, 2016 You have a business that serves a specific community. You’re lucky to have a fantastic location that gets plenty of foot traffic. You buy some occasional radio spots. You even do a little paid advertising on the Internet and bought some SEO services from a … Continue reading Go Local with Your SEO
by Piyush Mangukiya June 5, 2016 Follow @99MediaLabJune 5, 2016 SEO in 2016 may be a bit of a moving target, but there are some tried-and-true principles that, if followed, are guaranteed to significantly boost your organic traffic. While discussing every possible way to optimize your site would fill volumes, the 32 Stop Local SEO … Continue reading 32 Stops on a Local SEO Success Roadmap [Infographic]
by Andrew Raso June 2, 2016 Follow @marketinggurus3June 2, 2016 Local SEO has quickly become a booming SEM strategy in recent years. As a case in point, “Near me” search interest has increased 34X since 2011, and it’s doubled in the last year alone. Further, according to Google, local searches send 50% of mobile visitors … Continue reading The 5 Things Most Small Businesses Get Wrong with Local SEO
Google’s recent developer event revealed details about how the search giant is thinking about the future. Columnist Chris Marentis shares tips on how local businesses can learn how to be found in the environment that’s taking shape. Chris Marentis on May 27, 2016 Alexander Supertramp / Shutterstock.com On May 18, Google brought hundreds … Continue reading The future of voice-related SEO for local business
Columnist Greg Gifford shows that when it comes to retaining local SEO clients, setting expectations and providing education is key. Greg Gifford on May 24, 2016 If you’ve read any of my past articles, you know that I sometimes (usually) write them from up on my soap box… and this time, I’m right back … Continue reading Local SEO doesn’t happen in a vacuum
by Randy Milanovic May 19, 2016 Follow @kayak360May 19, 2016 If you’ve been reading the Kayak blog with any regularity, you probably already know that Google has been making an effort to match buyers with businesses in their own geographic area. This is partly out of consumer preference – who doesn’t like buying local? – … Continue reading Big Fish or Big Pond? Search Localization Changes Everything
by Derek Iwasiuk April 3, 2016 Follow @DiwasiukApril 3, 2016 There is a lot about search engine optimization (SEO) for you to learn. Many people read articles online about SEO and they feel like they have become professionals in the field. Well, this is a feeling someone gets when they have understood something extensively. You … Continue reading Make the Most of Your Local SEO Campaign
Exploring new opportunities to integrate social media into your local brand’s SEO strategy? Columnist Lydia Jorden reviews how to elevate your local search presence using Snapchat and Quora. Lydia Jorden on March 28, 2016 The challenge in an integrated search and social strategy is leveraging popular social platforms to increase website positioning on search engines. Using social media to … Continue reading Leveraging social media for local SEO
