Category Archives: Sales Automation

How You Can Use Tripwires to Build Your List and Increase Sales

Karen Repoli July 15, 2021 Tripwire marketing is a term used to describe segmenting your audience to make lower-cost sales in order to get them into your sales funnel. Once inside the funnel, you have the opportunity to upsell a higher priced class or package. There are many benefits to using this tripwire strategy. One … Continue reading How You Can Use Tripwires to Build Your List and Increase Sales

Boost Your Sales by Automating Efficiently: The Whats and Hows of Sales Automation

Victor Iryniuk July 3, 2021 Just imagine! There are more than 675 million LinkedIn users in more than 200 countries, and almost half of them are active ones. Besides being a professional networking and recruitment site, it’s a perfect place to generate leads. Especially for B2B companies. Studies show that lead generation on LinkedIn can … Continue reading Boost Your Sales by Automating Efficiently: The Whats and Hows of Sales Automation