GDPR Sharpens Search Marketers’ Focus On Cross-Device Tracking, EU Site Visitors by Laurie Sullivan @lauriesullivan, April 26, 2018 Google began working on the European Union’s General Data Protection Regulation (GDPR) compliance more than 18 months ago. “It’s really important, and we care about getting it right,” Sundar Pichai, chief executive officer at Google, said during … Continue reading GDPR Sharpens Search Marketers’ Focus On Cross-Device Tracking, EU Site Visitors
Category Archives: Regulations
The Ultimate GDPR Overview
Nia Joseph — April 27, 2018 — April 27, 2018 This article does not constitute legal advice, nor is this information intended to create or rise to the level of an attorney-client relationship. You should always seek professional legal advice where appropriate. Learn how to get ready for GDPR with our Ultimate GDPR Overview on … Continue reading The Ultimate GDPR Overview
Is TV Paying The Price For GDPR Compliance?
Is TV Paying The Price For GDPR Compliance? by Sean Hargrave , Staff Writer, April 18, 2018 There may have been a cheer this week when official figures showed wages rising faster than inflation, at long last. However, things aren’t looking quite so rosy for marketing budgets. The coverage of the IPA Bellwether figures in Marketing … Continue reading Is TV Paying The Price For GDPR Compliance?
GDPR-Related Searches Rising On Organic, Driving Up Paid Cost Per Clicks
GDPR-Related Searches Rising On Organic, Driving Up Paid Cost Per Clicks by Laurie Sullivan , Staff Writer @lauriesullivan, April 19, 2018 As the deadline for the European Union’s General Data Protection Regulation compliance draws closer, searches for the acronym “GDPR” on Google’s search engine continue to rise. This has prompted companies like Adobe and IBM — … Continue reading GDPR-Related Searches Rising On Organic, Driving Up Paid Cost Per Clicks
EU Tells ICANN: You’re Unprepared For GDPR Regulations
EU Tells ICANN: You’re Unprepared For GDPR Regulations by Laurie Sullivan @lauriesullivan, April 19, 2018 Internet Corporation for Assigned Names and Numbers (ICANN), which manages the Domain Name System (DNS), is completely unprepared for the new laws related to the General Data Protection Regulation (GDPR), which goes into effect in May, according to the European … Continue reading EU Tells ICANN: You’re Unprepared For GDPR Regulations
How GDPR may help drive blockchain usage for content
Contributor Randy Apuzzo explains how blockchain for content can help build trust and transparency in the digital economy, in keeping with the spirit of GDPR. Randy Apuzzo on April 16, 2018 The application of blockchain to content authentication has been gaining traction, and it may get an extra push from the zeitgeist brought about … Continue reading How GDPR may help drive blockchain usage for content
Why publishers should be taking action on net neutrality
The repeal of net neutrality rules is set to take effect next week. Contributor Andy Evans believes independent publishers will suffer a blow and offers tips on what they can do in response. Andy Evans on April 16, 2018 The legal and political debate around net neutrality rages on following the Federal Communications Commission’s … Continue reading Why publishers should be taking action on net neutrality
California’s GDPR-Like Privacy Law Could Rewrite Digital Ad Rules
California’s GDPR-Like Privacy Law Could Rewrite Digital Ad Rules by Laurie Sullivan @lauriesullivan, April 6, 2018 The General Data Protection Regulation (GDPR) set to go into effect at the end of May continues to have a sweeping influence throughout the world — not only in Europe with retailers, search engines and publishers, but also in California. The California Consumer Privacy … Continue reading California’s GDPR-Like Privacy Law Could Rewrite Digital Ad Rules
9 steps you can take now to get prepared for GDPR
Robin Kurzer on April 5, 2018 If you are a US business that just started thinking about how to prepare for the General Data Protection Regulation (GDPR), time is running out. When the sweeping European Union (EU) legislation goes into effect on May 25, entities that process the data of European citizens are … Continue reading 9 steps you can take now to get prepared for GDPR
European Commission Requires Website Owners To Relinquish .EU Names Prior To Brexit
European Commission Requires Website Owners To Relinquish .EU Names Prior To Brexit by Laurie Sullivan @lauriesullivan, March 30, 2018 The European Commission announced this week that United Kingdom-based companies and residents who own .eu country code top-level domain names (ccTLDs) must enter into a “withdrawal agreement” from those domain names after Britain’s departure from the European Union … Continue reading European Commission Requires Website Owners To Relinquish .EU Names Prior To Brexit
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