The consensus is positive but OS fragmentation means it will be some time before this reaches the Android masses. Greg Sterling on May 15, 2019 Privacy is the new black. At F8, Google I/O and, this week, Google Marketing Live, privacy has been front and center, with Facebook and Google going to great lengths to … Continue reading Location intelligence companies react to new Android privacy controls
Category Archives: Regulations
Why the Use of Invoice is Compulsory for the Modern Era
Jayanti Katariya — April 16, 2019 Follow @moontechnolabs — April 16, 2019 Are you interested to learn about invoicing? Do you want a full report regarding the benefits, features, and types of invoices to ever exist? The following written documentation will deliver you the proper information about all the features about invoicing, and why use … Continue reading Why the Use of Invoice is Compulsory for the Modern Era
What the US data protection law will mean for ad tech and marketers
It’s not just about GDPR and the California Consumer Privacy Act, marketers must be proactive about data privacy because a federal framework could be next. Tim Sleath on February 19, 2019 We’re at a pivotal time in the marketing industry. It has been nearly a year since GDPR arrived in the EU, but the repercussions … Continue reading What the US data protection law will mean for ad tech and marketers
IAB Tech Lab issues revised ads.txt for apps
Barry Levine on November 30, 2018 In May 2017, the Interactive Advertising Bureau (IAB) Tech Lab launched ads.txt, a text file that indicates the verified sellers of web site ad inventory. On Friday, the Tech Lab released a beta of its Authorized Sellers for Apps (app-ads.txt) specification, based on feedback to the mobile spec unveiled … Continue reading IAB Tech Lab issues revised ads.txt for apps
The California Consumer Privacy Act and What It Means for Digital Marketers
Maria Breaux — August 26, 2018 — August 26, 2018 “Privacy” is a trending term in headlines and a pressing concern for the online public. With prominent news items like Cambridge Analytica’s data mining activities and third-party developers reading Google emails, people are increasingly concerned about the use and misuse of their personal information. To … Continue reading The California Consumer Privacy Act and What It Means for Digital Marketers
Prediction About Data Usage Post-GDPR
Contributor Rob Rasko interviewed 3 industry leaders and asked, ‘Has GDPR changed business practices, the perceptions around data usage and how companies plan to operate in the future?’ Here’s what he learned. Rob Rasko on July 30, 2018 Whether you’re a consumer or a digital business, you couldn’t avoid hearing the words GDPR or consent … Continue reading Prediction About Data Usage Post-GDPR
4 Steps to Build a Better Email List, Post-GDPR
Keith Reinhardt — July 28, 2018 Follow @FreshAddress — July 28, 2018 Now that we’ve lived with the General Data Protection Regulation (GDPR) for almost two months, it’s time to look at the next step: making sure your opt-in procedure passes muster with this and other laws governing email, data, transparency, and privacy. Did you … Continue reading 4 Steps to Build a Better Email List, Post-GDPR
Tech Companies Won’t Fight California Privacy Proposal
Tech Companies Won’t Fight California Privacy Proposal by Wendy Davis @wendyndavis, June 27, 2018 The Silicon Valley lobbying group Internet Association said Wednesday that it won’t lobby against a privacy bill that is moving quickly through California’s legislature. The “California Consumer Privacy Act of 2018” (AB 375) would allow consumers to learn what “personal information” … Continue reading Tech Companies Won’t Fight California Privacy Proposal
A Month On And GDPR Really Is A Damp Squib
A Month On And GDPR Really Is A Damp Squib by Sean Hargrave , Staff Writer, June 29, 2018 A month on, how has GDPR been for you? Hearing that the ICO has seen a deluge of complaints has not come as a major surprise, considering how many companies have become compliant. However, the actual numbers … Continue reading A Month On And GDPR Really Is A Damp Squib
California Privacy Law Will Evolve Search Data Collection Practices
California Privacy Law Will Evolve Search Data Collection Practices by Laurie Sullivan , Staff Writer @lauriesullivan, June 29, 2018 Search engines still rely on data collection to serve the “most relevant” ads, but a new California privacy bill passed by lawmakers Thursday will continue to change the way marketers target consumers using search engines such Google and Microsoft Bing. … Continue reading California Privacy Law Will Evolve Search Data Collection Practices