With the change in time we have seen the changes in the technology which impact us all with the varying degree. This impact is more over felt in higher degrees on the way of communication and sharing of information. For business to survive they ought to be competitive and adopt the emerging mode of communication … Continue reading Social Media marketing effectiveness
Category Archives: Online Sales Guide
Email Marketing, Social Media Marketing, Online Reviews – Which Gives the Best ROI?
Proving ROI is one of the biggest pressures for modern marketers, especially as technology keeps changing the goalposts. Where should you be investing your time and money? One day it’s all about email, the next social media – but what gives the best online marketing ROI? And should you ditch what you know just to … Continue reading Email Marketing, Social Media Marketing, Online Reviews – Which Gives the Best ROI?
5 Tips To Growing Your Online Business Effectively
Are you tired of trying numerous so called ‘traffic generation techniques’ that are simply having no effect on your sales? Have you had enough of wasting your money on these programs that are none other than empty promises? Me too. Want that well deserved freedom without the worries and stress of everyday life? Good news. … Continue reading 5 Tips To Growing Your Online Business Effectively
Not on Social Media? You’re Missing Out
One BDR vendor points out the importance of MSPs leveraging social media tools Social media marketing normally isn’t a topic of discussion at MSPmentor — but maybe it should be. Here’s what MSPs should be doing. Do you engage with customers on social media? If so, do you look it as a chore or an … Continue reading Not on Social Media? You’re Missing Out
Gigaom Research survey: digital marketing tactics for customer acquistition
Digital is a critical source for brand building and direct marketing. But how is digital being used to acquire customers? Gigaom Research addressed this question by surveying 300 U.S. digital marketers to understand how they are using digital-marketing tactics across the marketing funnel, spanning awareness, customer acquisition, conversion, and retention. Our survey affirms that digital … Continue reading Gigaom Research survey: digital marketing tactics for customer acquistition
Busting Myths on Email List Hygiene
Experts weigh in on the realities behind four email list hygiene myths. What does a clean list mean these days? Deliverability long has been a concern for email marketers. It’s that concern that fuels marketers’ ongoing conversation over list hygiene and management. “List hygiene is important to us,” says Robert Oberheide, director of digital marketing … Continue reading Busting Myths on Email List Hygiene
Why Email Remains at the Core of Small Business Marketing
With the recent popularity of social media, marketers are questioning the role of email in their marketing strategy. The reality is that despite the growth of social media advertising, email remains one of the highest ROI and most measurable marketing tools available for small businesses. Email not only has a high ROI, but shoppers who … Continue reading Why Email Remains at the Core of Small Business Marketing
Testing Is Key To Mobile Email Marketing Success
With the advent of so many new marketing channels, it’s easy for marketers to question the effectiveness of email marketing — and whether the plethora of new channels makes it harder to attract and sustain interest in an email marketing campaign, especially when it moves from the desktop to the smartphone or tablet computer. The … Continue reading Testing Is Key To Mobile Email Marketing Success
Avoid being labeled as spam with these 5 tips for email marketing.
Email marketing is the online marketing strategy that has stood the test of time. Many think it’s on its way out the door, but it’s not going anywhere, simply just changing! As online trends develop such as lists, the use of images, and automation, they become applicable to email marketing as well. Understanding these trends … Continue reading Avoid being labeled as spam with these 5 tips for email marketing.
IAB Online Marketing Guidelines: Are You Up to Speed?
In the wide new world of online content – a world in which anyone can theoretically produce it – the jargon is ample. But clarity? Not so much. That may change soon. The Internet Ad Bureau (IAB) is leading the way in establishing a core set of standards to help marketers and companies navigate through … Continue reading IAB Online Marketing Guidelines: Are You Up to Speed?
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