Mozilla Challenges Online Ads, Once Again by Laurie Sullivan , Staff Writer, November 12, 2025 Artificial intelligence (AI) must become about “us,” not about “I” — how to make the world better. How to ensure privacy. Shifting from “us” to “I” requires a multifaceted approach for the collective good that involves policy, technology, and ethical … Continue reading Mozilla Challenges Online Ads, Once Again
Category Archives: Online Advertisement
Online advertising: The funny, fuzzy math
Uncover common issues when measuring digital ad performance using views, clicks, attribution and other metrics. Greg Krehbiel on January 3, 2024 Online advertising seems like the perfect mix of creativity and data. Marketers can test various styles of ads and get quick results. Almost every aspect of digital advertising is measurable. It’s “data-driven marketing” — … Continue reading Online advertising: The funny, fuzzy math