Category Archives: Marketing Tips

45 Thanksgiving Weekend Subject Lines Worth Falling For

VerticalResponse — November 16, 2018 Follow @VR4SmallBiz — November 16, 2018 The end of the year is stuffed with holidays — such as Black Friday and Small Business Saturday — that you’ll want to prepare for. And the handful of days after Thanksgiving are particularly full of notable occasions that drive customer traffic and generate … Continue reading 45 Thanksgiving Weekend Subject Lines Worth Falling For →

Moving Your Channel Incentive Program From Offline to Online

Marketing Tips

Nick Pizzone — August 19, 2018 — August 19, 2018 geralt / Pixabay If you are running a basic channel incentive program and are noticing little to no user engagement, transitioning from an offline to an online system is taking the right step forward. In fact, you don’t have to task yourself with creating a … Continue reading Moving Your Channel Incentive Program From Offline to Online →

The Psychology of Color in Marketing & What It Means for Your Video Ads

Marketing Tips

Ana Gotter — July 18, 2018 Follow @ana_gotter — July 18, 2018 Fun fact: Did you know that when you’re feeling sad or happy, it can actually affect how you process color? Researchers have long known that your current mood can impact perceptions of space and color– even if it’s only very, very subtly. It’s … Continue reading The Psychology of Color in Marketing & What It Means for Your Video Ads →

Are your marketing efforts hurting sales? The need for a consistent view of the consumer journey

Marketing Tips

Rex Briggs on July 9, 2018 at 11:59 pm Marketing professionals working with brands large and small across the world are facing a problem. Measuring marketing impact and quickly finding ways to drive a higher ROI has never been easy – many of the tools upon which we rely were developed when we were primarily marketing … Continue reading Are your marketing efforts hurting sales? The need for a consistent view of the consumer journey →

10 Affordable Marketing Ideas for Software Startups

Marketing Tips

Judy Caroll — April 9, 2018 Follow @JudyCaroll1 — April 9, 2018 At the way things are going at the moment, people continue to look towards the IT industry for solutions in everyday life. Complex tasks have become simpler through automated systems and mobile applications. This is not to mention the fact that nearly all … Continue reading 10 Affordable Marketing Ideas for Software Startups →

10 Amazing Email Marketing Tips to Try Right Now

Marketing Tips

Victor Iryniuk — March 26, 2018 Follow @iryniuk — March 26, 2018 There’s been a lot of talks lately that email marketing is either dead or dying. It seems that we no longer trust emails. And, frankly speaking, browsing through your inbox has become quite a tedious task. Now you have to dig useful and … Continue reading 10 Amazing Email Marketing Tips to Try Right Now →

No Joke: 8 Email Marketing Ideas for April Fool’s Day

Marketing Tips

Kristen Dunleavy — March 19, 2018 Follow @KristenWritesIt — March 19, 2018 When it comes to offering liberating opportunities for creative email marketing, nothing compares to April Fool’s Day. There are no constraints regarding color schemes (that’s right, St. Patrick’s Day, we’re looking at you!), no themes to haunt you the way, say, Halloween does, … Continue reading No Joke: 8 Email Marketing Ideas for April Fool’s Day →

5 Essential Marketing Tips For 2018

Marketing Tips

5 Essential Marketing Tips For 2018 by Roberto Villazon , Columnist, February 8, 2018 Every start to the year inspires newness and a point of reflection. Whether personally or in business, we pause to look back and plan forward. This is the time we at least attempt to reset our efforts. Learning from the good … Continue reading 5 Essential Marketing Tips For 2018 →

Designing for Color Deficiencies

Marketing Tips

Grace Cole — January 29, 2018 — January 29, 2018 There are approximately 300 million people in the world who struggle with some form of color blindness. People with color deficiency (CVD) every day are unable to distinguish the difference between colors, and often see colors in a limited range of hues. Because of this, … Continue reading Designing for Color Deficiencies →

5 Simple Design Tips a Marketer Can’t Afford to Miss

Marketing Tips

Mahima Anand Sharma — September 27, 2017 Follow @_mas16 — September 27, 2017 Source: Designed by iconicbestiary / Freepik “They always say time changes things, but you actually have to change them yourself.” – Andy Warhol Couldn’t agree more! As for my fellow marketers, there is a lot to catch up in the times to … Continue reading 5 Simple Design Tips a Marketer Can’t Afford to Miss →