Struggling with long planning cycles? Learn how AI trims days to hours. Join the MarTech Conference for insights. Mike Pastore on October 15, 2025 Modern marketing teams are collapsing timelines for strategic planning by deploying AI agents as research assistants. From analyzing audience behavior and competitor positioning to surfacing market trends and whitespace opportunities, … Continue reading AI is your key to better market research and planning
Marketing’s next era is revenue-driven. Here’s how to design a GTM model that aligns stakeholders, accelerates pipeline and proves ARR impact. Loren Shumate on September 11, 2025 Marketing has long been measured by the marketing-qualified lead (MQL). Entire budgets, campaigns and reporting cadences built around producing as many as possible, with targets backed into … Continue reading Designing the GTM model for marketing’s revenue era
5 Best Market Research Tools Vineet Gupta / 31 Aug 2022 It’s customary to have questions in mind before releasing a new product. For example, we often wonder how the market will respond to our products. Would customers like it? But what if you had a tool that would make it easier for you to … Continue reading 5 Best Market Research Tools
