Category Archives: LinkedIn Utilization

How to make the most of LinkedIn’s free Website Demographics

Looking to gain insights on the kinds of professionals who are visiting your website? Columnist AJ Wilcox walks you through setting up and making use of LinkedIn’s free Website Demographics. AJ Wilcox on January 25, 2018   Have you ever wanted to know what kind of professionals are frequenting your website? Now there’s a way … Continue reading How to make the most of LinkedIn’s free Website Demographics

How to Build Your LinkedIn Profile to Attract Investors

Colleen McKenna — January 17, 2018 Follow @Colleen_Intero — January 17, 2018 Over the years, we’ve written about the importance of your LinkedIn profile for prospects, customers/clients, and potential and current employees. It’s time we turn to other key groups that will most likely…no, absolutely, vet you on LinkedIn — investors. If you are considering … Continue reading How to Build Your LinkedIn Profile to Attract Investors

What’s the Difference Between Connecting, Following and Contacts on LinkedIn?

James Potter — December 1, 2017 Follow @thelinkedinman — December 1, 2017 LinkedIn used to be simple – we had connections and that was it, we got it. Back in 2015 LinkedIn released the function for followers to make it easier for people to see good content (don’t get me started on going viral) and … Continue reading What’s the Difference Between Connecting, Following and Contacts on LinkedIn?

The Follow – A Softer Way of Getting Noticed on LinkedIn

Bob Woods — October 27, 2017 Follow @bobwoods — October 27, 2017 illustrade / Pixabay Connect. Connect. Connect. It’s a mantra we all feel like we should be following to successfully conduct business on LinkedIn. Yet it can be very uncomfortable for people to reach out to others on the platform–especially people we don’t know. … Continue reading The Follow – A Softer Way of Getting Noticed on LinkedIn

How to Write Conversational Status Updates, Posts and Content on LinkedIn

James Potter — October 11, 2017 Follow @thelinkedinman — October 11, 2017 geralt / Pixabay Too often people divorce any thinking of real life when they get on LinkedIn, slipping into “social media mode” and suddenly do and write things in ways we would never do in #reallife! Perhaps if you thought of LinkedIn more … Continue reading How to Write Conversational Status Updates, Posts and Content on LinkedIn