Category Archives: HubSpot

Beyond Inbound: The 16 best HubSpot updates from August 2025

AI everywhere, cleaner data and a smarter way to build campaigns. Here’s what matters most from the August updates. Tyler Samani-Sprunk on September 23, 2025 The August update was a big one for HubSpot. Between Inbound announcements and a flood of releases, HubSpot pushed hard on AI, personalization and data reliability, plus some long-awaited … Continue reading Beyond Inbound: The 16 best HubSpot updates from August 2025 →

What are marketers saying about HubSpot’s Loop Marketing playbook?

HubSpot

Loop Marketing reimagines content strategy for the AI age. How you feel about it depends on how you think about marketing. Mike Pastore on September 11, 2025 In April 2025, HubSpot held a Spotlight event in New York City to introduce new products and features. The company traditionally reserved Spotlight events for its Inbound … Continue reading What are marketers saying about HubSpot’s Loop Marketing playbook? →

HubSpot debuts a new AI playbook at Inbound as content marketing falters

HubSpot

Content traffic is down. Old funnels are fading. HubSpot hopes Loop Marketing is an AI-first strategy to win attention and conversions. Mike Pastore on September 3, 2025 HubSpot’s Inbound conference opened for business today on the coast opposite its usual home in Boston. With so much change hitting marketing in the past year, a … Continue reading HubSpot debuts a new AI playbook at Inbound as content marketing falters →

The top HubSpot updates of July 2025

HubSpot

July brought AI connectors, cleaner data and faster workflows to help HubSpot teams work smarter across the board. Tyler Samani-Sprunk on August 14, 2025 July was another month with more than 100 updates rolling out to HubSpot users. With each month, the company continues to push forward on AI, CRM usability and automation flexibility. … Continue reading The top HubSpot updates of July 2025 →

HubSpot adds another CRM connector, this time with Claude

HubSpot

HubSpot follows up its ChatGPT connector by teaming up with Claude. Expect to hear more concerns about data privacy. Mike Pastore on July 29, 2025 Nearly two months after introducing a deep research connector for ChatGPT, HubSpot announced today a CRM connector for Anthropic’s Claude AI platform. HubSpot is building connectors to add customer … Continue reading HubSpot adds another CRM connector, this time with Claude →

14 HubSpot updates from June 2025 you can’t miss

HubSpot

HubSpot’s June updates will help with smarter AI, cleaner data and more power across the platform. Here are the updates you need to know. Tyler Samani-Sprunk on July 17, 2025 With more than 100 product updates released last month, June continues HubSpot’s momentum in AI innovation, CRM flexibility and cross-team efficiency. Whether you’re in … Continue reading 14 HubSpot updates from June 2025 you can’t miss →

The 14 best HubSpot updates from May 2025

HubSpot

Most teams don’t have time to sift through every changelog entry or beta release in HubSpot. That’s why we’ve done it for you. Tyler Samani-Sprunk on June 10, 2025 From a brand-new AI-powered pricing model to smarter workflow tools and advanced video marketing capabilities, this month’s updates are all about helping you move faster, … Continue reading The 14 best HubSpot updates from May 2025 →

HubSpot’s ChatGPT connector generates excitement and some concerns

HubSpot

The excitement online outweighs concern, but marketers need to make sure they evaluate risk before turning AI loose on customer data. Mike Pastore on June 6, 2025 The announcement on Wednesday that HubSpot built a deep research connector to ChatGPT generated a lot of excitement among HubSpot users and martech observers, but there is … Continue reading HubSpot’s ChatGPT connector generates excitement and some concerns →

HubSpot announces deep research connector to ChatGPT

HubSpot

HubSpot is putting doctorate-level research into its CRM with a connector to ChatGPT. Mike Pastore on June 4, 2025 HubSpot announced today the launch of a deep research connector with ChatGPT. More than 75% of HubSpot customers are already using ChatGPT, according to HubSpot’s Q1 2025 AI customer sentiment survey. Using the new deep … Continue reading HubSpot announces deep research connector to ChatGPT →

14 HubSpot updates from April 2025 you don’t want to miss

HubSpot

From game-changing workflow options to AI-powered data enrichment, here are the HubSpot updates you’ll actually want to use. Tyler Samani-Sprunk on May 21, 2025 With more than 100 product updates released in April 2025, HubSpot continues to double down on what matters most: reducing busywork, improving data accuracy and giving teams more flexibility to … Continue reading 14 HubSpot updates from April 2025 you don’t want to miss →