The holiday rush is coming. The right martech tools will help you turn chaos into conversions. MarTechBot on August 18, 2025 Before you know it, the holiday shopping season will be here and they do every year, ecommerce marketers will face both opportunities and challenges. To excel, leveraging the right martech stack is crucial. … Continue reading 5 essential applications ecommerce marketers need to succeed for the holiday season
Category Archives: Holiday Season
Holidays deliver on record-setting ecommerce expectations
U.S. consumers spent $241.4 billion, up 8.7% YoY, according to Adobe Analytics. Chris Wood on January 7, 2025 The 2024 holidays delivered on, and in fact surpassed, record-breaking projections for ecommerce. U.S. consumers spent $ 241.4 billion online between November 1 and December 31 of this, up 8.7% from 2023, according to Adobe Analytics. … Continue reading Holidays deliver on record-setting ecommerce expectations
In the holiday rush, value takes center stage for retailers
Shoppers certainly have less money to go around this year. But that doesn’t mean they won’t be shopping for the holidays. In fact, consumers have been spending more money recently. BY Sarah Bregel Consumers are being more particular with their pennies this holiday season. That means that the holiday shopping spike could fall a little flatter … Continue reading In the holiday rush, value takes center stage for retailers
3 tech hacks to help you manage your holiday spending this year
If you’re stressed about your finances during the holiday season, modern technology can help. Here’s how mobile apps and AI can help you enjoy your holidays on a budget. BY Emily Guy Birken Planning ahead for the holiday season will help you stay on budget—but who actually does that? We’re much more likely to white-knuckle our … Continue reading 3 tech hacks to help you manage your holiday spending this year
4 steps for avoiding burnout this holiday season
Burnout is real this time of year. Here’s how to develop a plan so you can still relax and enjoy the holiday season. BY Stephanie Vozza It may be the most wonderful time of the year, but it’s also one of the most stressful. According to a survey by the American Heart Association, 63% of … Continue reading 4 steps for avoiding burnout this holiday season
Amazon Dethrones Google As Top Destination For Holiday Inspiration
Amazon Dethrones Google As Top Destination For Holiday Inspiration by Laurie Sullivan , Staff Writer @lauriesullivan, October 29, 2024 Holiday research and gift buying has been turned on its head this year, with technology suggesting to consumers where, what and how much they should pay for products. Some research suggests consumers have already begun to see … Continue reading Amazon Dethrones Google As Top Destination For Holiday Inspiration
2024 online holiday spending set for record year with $240 billion in sales
Adobe expects an 8.4% increase over last year’s online spending, nearly twice the increase seen last year. Chris Wood on October 1, 2024 U.S. online holiday shoppers are expected to spend $ 240.8 billion in November and December this year, according to a forecast by Adobe. This represents a 8.4% increase over last year’s … Continue reading 2024 online holiday spending set for record year with $240 billion in sales
$221 billion adds up to a record online holiday season
The holiday season just past shattered all records for ecommerce with online sales growing almost 5% over 2022. Kim Davis on January 4, 2024 Consumers spent $ 220.1 billion online during the recent holiday season, up $ 10.4 billion on the previous year, a growth of almost 5%. That’s an all-time record, as measured by … Continue reading $221 billion adds up to a record online holiday season
Shoppers Are Feeling The Inflationary Pinch As The Holidays Approach
Shoppers Are Feeling The Inflationary Pinch As The Holidays Approach by Ray Schultz , December 6, 2022 Consumers are feeling far from optimistic as we get closer to the holidays, according to Jungle Scout’s Q4 Consumer Trends report. Of U.S. shoppers, 80% believe the country is headed for a recession, and 93% have noticed higher … Continue reading Shoppers Are Feeling The Inflationary Pinch As The Holidays Approach
5 ways to tune up your unsubscribe process before the holidays
Goodbye doesn’t have to mean “get lost.” Here’s how to make your email unsubscribe process more user-friendly. Kath Pay on November 3, 2022 What do you spend more time on in your email program — how to acquire subscribers or how to let them go? Judging by the results of a quick study I conducted over … Continue reading 5 ways to tune up your unsubscribe process before the holidays
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