Kayla Hammersmith — August 1, 2019 — August 1, 2019 Way back in the year 2013, Google first introduced the concept of YMYL. No, this wasn’t their attempt at crafting a hip acronym like YOLO. Google coined YMYL to categorize a certain type of website. YMYL, or “Your Money Your Life,” refers to websites that … Continue reading YMYL and EAT Guidelines: How Marketers Can Prove Their SEO Authority to Google
Category Archives: Google Algorithm
How to Rank on Google: 11 Steps To Make Your Article Rank On SERP
Charu Mitra Dubey — July 16, 2019 Follow @CharuMitraDubey — July 16, 2019 Ranking on Google isn’t as easy as it was 10 years ago. There is no magic spell that you can use to skip the process and get your article on page 1. You need to be smart and think like the search … Continue reading How to Rank on Google: 11 Steps To Make Your Article Rank On SERP
Breaking Mass Shooting News Prompted Google To Tweak Algorithm
Breaking Mass Shooting News Prompted Google To Tweak Algorithm by Laurie Sullivan , Staff Writer @lauriesullivan, Yesterday Pandu Nayak, a former NASA research scientist who joined Google 14 years ago to work on its search engine, told the “Guardian” that mass murders present an increasing challenge for the search engine to deliver accurate results. The tragic … Continue reading Breaking Mass Shooting News Prompted Google To Tweak Algorithm
Google Not Top Consideration In AI-Driven B2B Media-Buying Plans
Google Not Top Consideration In AI-Driven B2B Media-Buying Plans by Laurie Sullivan , Staff Writer @lauriesullivan, May 30, 2019 Marketing plans that include artificial intelligence to optimize media buying and bidding continue to grow in importance, with a greater number of business-to-business (B2B) marketers using AI technology to improve the results of campaigns across most channels. … Continue reading Google Not Top Consideration In AI-Driven B2B Media-Buying Plans
Google’s Algorithm Upsets Search Rankings
Google’s Algorithm Upsets Search Rankings by Laurie Sullivan , Staff Writer @lauriesullivan, March 19, 2019 It may benefit brands to take a little power back from Google and Bing by building a direct consumer following, rather than relying so much on additional traffic from Google and Bing. I’ve even cut my reliance on shopping through retail … Continue reading Google’s Algorithm Upsets Search Rankings
What the Latest Google Algorithm Update Means For Your Website
Susan Gilbert — August 16, 2018 Follow @SusanGilbert — August 16, 2018 How Google Algorithm Changes Will Affect Your Websites As the latest Google algorithm updates roll out this month many are concerned whether their website ranking will be the same? It’s important first to recognize that keyword research and SEO are not dead. These … Continue reading What the Latest Google Algorithm Update Means For Your Website
10 Easy Tricks to Rank Higher on Google Maps
Sam Saidman — July 30, 2018 — July 30, 2018 For local businesses, ranking on Google Maps is something of a Holy Grail of search marketing, and an SEO agency has lots of tools to help you get there. It’s a goal at least equally worth a first-page organic ranking, especially for small businesses with … Continue reading 10 Easy Tricks to Rank Higher on Google Maps
Do Google reviews impact local ranking?
Based on her research, contributor Joy Hawkins thinks reviews may play some part in how a local page ranks. Here is a case study that shows her findings. Joy Hawkins on July 13, 2018 In May of this year, many small businesses lost a number of Google reviews. A month later, Google provided my colleague … Continue reading Do Google reviews impact local ranking?
How Google’s New Major Algorithm Changes Will Affect Your Ranking
Matthew Goulart — March 19, 2018 — March 19, 2018 Google is constantly updating their algorithm, often times, with little to no effect on your ranking assuming you’ve complied with their SEO guidelines up until this point. However, Google recently released a tweet mentioning broad core algorithm changes which are relatively rare for Google to … Continue reading How Google’s New Major Algorithm Changes Will Affect Your Ranking
How the New Announcement on Google Featured Snippets Affects Your Website
Susan Gilbert — February 1, 2018 Follow @SusanGilbert — February 1, 2018 Why You Should Think About Google Featured Snippets Again Would you like your website to be featured as the top answer in Google search results? In a recent blog announcement Google reintroduced their “featured snippets,” which are displayed as a descriptive box in … Continue reading How the New Announcement on Google Featured Snippets Affects Your Website
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