Category Archives: Google Algorithm

Why Google Will Label Fast- And Slow-Loading Websites In Chrome

Why Google Will Label Fast- And Slow-Loading Websites In Chrome by Laurie Sullivan , Staff Writer @lauriesullivan, November 12, 2019 Google said that in the future it may identify sites that load fast or slowly for users by “badging” — a term that Addy Osmani, Ben Greenstein, and Bryan McQuade used in a Chromium blog, which … Continue reading Why Google Will Label Fast- And Slow-Loading Websites In Chrome

3 Best Practices to Deal with Google’s Zero-Click Searches

Manisha Sukhyani — November 9, 2019 Follow @msukhyani As per Search Engine Land’s latest study, approximately 49% of all U.S. Google searches resulted in zero clicks in the first quarter of 2019. Another study from SparkToro showed that 60% of mobile searches ended without clicks. Brands are trying hard to earn clicks from organic searches … Continue reading 3 Best Practices to Deal with Google’s Zero-Click Searches

Google Makes Algorithmic Updates To Reviews In Search

Google Makes Algorithmic Updates To Reviews In Search by Laurie Sullivan , Staff Writer @lauriesullivan, September 16, 2019 Google wants to tackle invalid or misleading online reviews across its search engine, so on Monday it announced an algorithmic update to rich review snippets, a short excerpt of a review rating from a website. These reviews appear … Continue reading Google Makes Algorithmic Updates To Reviews In Search

Google Algorithm Change Looks To Reward Original Reporting

Google Algorithm Change Looks To Reward Original Reporting by Laurie Sullivan  @lauriesullivan, September 12, 2019 Google’s recent updates to its ranking algorithm now favor original reporting in search results. It appears that the company will reward those publications willing not only to invest in journalists who can dig up and double check facts, but publishers … Continue reading Google Algorithm Change Looks To Reward Original Reporting