Jason FidlerMarch 22, 2015 Earlier this month we took a look at how the number of images and lines of text in an email campaign can affect the email’s click-through rate. We found that, in general, “less is more.” Emails with about 20 lines of text and three or fewer images received the highest click-through … Continue reading How Long Should Your Email Be? New Data For Retail, Restaurants, Spas, And Real Estate
Category Archives: Email Marketing
Invest in Your Employees for a Successful Business
Personal Branding BlogMarch 21, 2015 If you want your business to be successful, it is essential to invest in your employees. When people feel being valued, they work harder and generally, do the best they can. Otherwise, the turnover rate increases, the productivity of your business drops and as a result, the costs increases faster. … Continue reading Invest in Your Employees for a Successful Business
How Do I Integrate My App With My Email Marketing?
Annum MunirMarch 21, 2015 This blog post is part 3 of our “How Do I Integrate My App Into My Marketing Ecosystem?” series. Read part 2 here. Emails are a ubiquitous form of communication in the modern world. Did you know that the average person sends about 26 emails a day? And that 48 percent … Continue reading How Do I Integrate My App With My Email Marketing?
5 Mistakes Being Made With Email
Dean KeipertMarch 20, 2015 Everyone is looking for new, innovative strategies to better their digital marketing plan. Whether it’s social media or creating clever videos, it’s all about staying ahead of the curve. So it’s easy to forget about what worked in the past. One of those examples is email marketing. Email marketing is from … Continue reading 5 Mistakes Being Made With Email
Power Up Your Email Using These 7 Data-Backed Tips [Infographic]
Louis FoongMarch 20, 2015 Email may not have the pizzazz of the latest tech trends, but it’s still the major workhorse of digital marketing. That’s for good reason – it remains one of the most cost-effective and powerful tools for getting your message to interested prospects. It’s therefore worth taking a look at the data … Continue reading Power Up Your Email Using These 7 Data-Backed Tips [Infographic]
Why “MIT” To-Do Lists Don’t Work For Me
Brittany BergerMarch 20, 2015 I like to conduct little experiments with my workflows, tools, and productivity tips. I decided I was being selfish to keep the results to myself, so I’m sharing some with you! Any productivity enthusiast knows that there’s a lot of bad advice out there. Not because anyone’s trying to dupe you, … Continue reading Why “MIT” To-Do Lists Don’t Work For Me
5 Tips To Create Effective Personalized Sales Emails
Jason HubbardMarch 20, 2015 Email remains the number one communication method. 87 billion emails are drafted daily around the world. Ninety-four percent of Americans regularly use email. More than half of us check our inboxes first thing in the morning. Email is one of the most effective sales communication strategies. Even more effective are personal … Continue reading 5 Tips To Create Effective Personalized Sales Emails
5 Secrets to Building an Email List for Marketing Professionals
Travis BalinasMarch 18, 2015 Building a healthy, targeted, robust email list is one marketing practice that will help your business drive long-term revenue. With a solid list, keeping in touch with your existing customers to boost your referral and repeat business becomes easy. But why stop there? Continually adding to your list is going to … Continue reading 5 Secrets to Building an Email List for Marketing Professionals
Why It’s Important To Start Global
Denise ChanMarch 18, 2015 Ever play the board game Risk? There was a period in my teens where my friends and I played non-stop. I remember it being a daunting game to pick up because not only could it last for hours (sometimes days) at a time, it required setting the groundwork early, having good … Continue reading Why It’s Important To Start Global
Getting Started: Why It’s Hard And What You Can Do About It
Jessica SwiftMarch 17, 2015 © Jessica Swift Consider something you’re procrastinating on. Something that feels big and scary, but that you know if you would just buckle down and do it you’d feel a sense of accomplishment / happiness / pride / relief. Really get it in your mind and think about the thing you … Continue reading Getting Started: Why It’s Hard And What You Can Do About It