Kristen Dunleavy — November 3, 2016 Follow @KristenWritesIt— November 3, 2016 If you’ve ever experienced flow, a state of consciousness described by the Hungarian psychologist Mihaly Csikszentmihalyi, you probably have never forgotten it – after all, you were completely absorbed in what you were doing, you were doing it well and you were being extremely … Continue reading 6 Inbox Management Tips for Email Marketers
Category Archives: Email Marketing
Upselling Through Email to Maximize Sales
Nicola Faulkner — November 1, 2016 — November 1, 2016 As we approach Christmas and the craziness of the Black Friday and Cyber Monday events, we should highlight the importance of upselling products and services to maximise revenue. In this article we explain what upselling is and how email marketing plays a part in connecting … Continue reading Upselling Through Email to Maximize Sales
The Importance of Email Open Times in Email Marketing
by Meera MurthyOctober 22, 2016 Long gone are the days when a consumer would get excited about receiving a new email. The Radicati Group estimates that this year, the number of emails sent and received per day will total over 215.3 billion. This massive number is expected to grow at an average rate of 4.6% … Continue reading The Importance of Email Open Times in Email Marketing
How to Clear Your Head—and Boost Your Productivity
by Rick Goodman Follow @DrRickGoodmanOctober 18, 2016 When you run a business or lead a team, you’ve always got a thousand things on your mind. There is always much to juggle—issues that need to be addressed, obstacles to overcome, goals to achieve, people to connect with, appointments to keep… the list goes on and on. … Continue reading How to Clear Your Head—and Boost Your Productivity
Going Above and Beyond With Your Email Marketing [Part 2]
by Matt BannerOctober 11, 2016 Previously on Sales Wars: Part 1 of our two part series “Going Above and Beyond With Your Email Marketing” emphasized the importance of personalizing and maximizing one’s email marketing strategy. This week—sales Jedi Matt Banner returns to share how this new and improved strategy can be used to take on … Continue reading Going Above and Beyond With Your Email Marketing [Part 2]
Email Marketing 101: How to Craft Effective Calls-to-Action
by Kristen Dunleavy Follow @KristenWritesItOctober 16, 2016 What’s the most important component of a marketing email? Great copy? Imaginative design? Compelling imagery? Although they are all critically important, a solid case could be made that they are all secondary to the Call to Action (CTA). That’s because every marketing email is sent for the same … Continue reading Email Marketing 101: How to Craft Effective Calls-to-Action
Going Above and Beyond With Your Email Marketing [Part 1]
Going Above and Beyond With Your Email Marketing [Part 1] Matt Banner September 28 , 2016 Think back to the last time you sent an email, or even better, the last time you read one. It was pretty recent, wasn’t it? And yet, people keep trying to say that email marketing is dead. Here’s the … Continue reading Going Above and Beyond With Your Email Marketing [Part 1]
9 Daily Steps to Be More Productive and Get Sh*t Done
by Emelina Spinelli Follow @ecspinelliOctober 8, 2016 9 Daily Steps to Be More Productive and Get Shit Done Everyone and their mom wants to be more productive and get shit done. How many times have you heard “I wish there were more hours in the day?” Too many, IMHO. Rather than wishing there were more … Continue reading 9 Daily Steps to Be More Productive and Get Sh*t Done
Going Above and Beyond With Your Email Marketing: Part 1 [Infographic]
by Matt BannerOctober 3, 2016 Think back to the last time you sent an email, or even better, the last time you read one. It was pretty recent, wasn’t it? And yet, people keep trying to say that email marketing is dead. Here’s the Deal: Email marketing is far from dead. In fact, it is … Continue reading Going Above and Beyond With Your Email Marketing: Part 1 [Infographic]
Email Marketing Best Practices: Testing Your Emails Before Hitting Send
by VerticalResponse Follow @VR4SmallBizOctober 5, 2016 Twice a month I put together the VR Buzz newsletter, and each time I treat it as if it were the first email I’ve ever sent. Creating an email campaign seems like a piece of cake, but in reality there are a lot of moving parts that need to … Continue reading Email Marketing Best Practices: Testing Your Emails Before Hitting Send