by Stuart McKeown November 9, 2015November 9, 2015 As someone who owns an app (Gleam.io) that helps businesses grow I am constantly amazed by some of the contests customers are running to engage their audiences. Contests are one of the most diverse forms and engaging forms of marketing that exist, no two are the same … Continue reading 7 Step Guide To Running Amazing Contests On Your Ecommerce Store
by Catalin Zorzini November 9, 2015 Follow @https://twitter.com/ecomplatformsNovember 9, 2015 The subscription business model is rather simple: Customers sign up for a monthly (or recurring) payment, and the company provides products, often in the form of a box sent to the house, but sometimes in the form of unlimited media access or even recommendations on … Continue reading The Hottest ecommerce Subscription Businesses Right Now
by Jennifer Hanford November 8, 2015 Follow @jennghanfordNovember 8, 2015 For most of my life, I have dreamed of being a business owner. I grew up in a small town where the single location, “mom and pop” stores were the norm. As a young girl, I went back and forth between wanting to run my … Continue reading How to Start an Ecommerce Business: 6 Easy Tips
Alina Poniewaz-BoltonNovember 7, 2015 What if we told you that there was one thing that could transform your sales organization from the inside out? That by addressing this one thing you could knock out many of your biggest sales issues – the usual suspects, like sales and marketing alignment. Goals and measurement. Productivity. But, to … Continue reading Facing the New Buyer Reality
Rohit SrivastavNovember 6, 2015 In the words of Zig Ziglar, one of the foremost authorities on the art of Selling, “If people like you, they’ll listen to you but if they trust you, they’ll do business with you.” Ziglar said this much before the birth of e-commerce, but it is so much relevant to the … Continue reading Engaging Your Audience as an E-commerce Brand
Laura ColeNovember 6, 2015 You would think that major economic institutions would know better than to act as scaremongers in the modern age, especially given the impact that this has on global markets and sentiment. This is why there were some eyebrows raised when the World Central Bank recently announced the likelihood of a global … Continue reading How Your E-commerce Business Can Prosper in a Depreciating Economy
Brandt ReedNovember 6, 2015 The ecommerce design and layout of your site can have a major impact on sales. Usability is extremely important. If customers can’t easily find the products they’re looking for, there’s little chance they’ll dig through your site for hours when they can find them somewhere else with an easy Google search. … Continue reading 7 Essential Ecommerce Design Elements for Successful Stores
Shana RusonisNovember 6, 2015 E-commerce is a challenging industry; a saturated market and mass availability of goods to consumers means that successfully capturing customers has become less about the products you offer and more about the experience you deliver to each user. We recently hosted an AMA with Optimizely’s Strategy Consultant Khattaab Khan to understand … Continue reading 9 E-commerce Best Practices to Stand Out From a Saturated Market
Venkat ViswanathanOctober 29, 2015 Halloween countdown is kicking into high gear and consumers are abuzz on social channels in preparation for the holiday. With discussions ranging from costume preferences to seasonal movies to candy cravings and more, social media is a treasure trove for uncovering the pulse of Halloween 2015 and what’s different this year … Continue reading Halloween: What’s Trending in Social Media Conversations?
Thomas KragelundOctober 27, 2015 November and December feature some of the biggest shopping days of the year for online retailers, concentrated particularly in the two to three weeks following the U.S. Thanksgiving holiday. Just take a quick look at how holiday revenue for brands broke down in 2014 in comparison to 2013, representing a 15% … Continue reading Your 13 Point Ecommerce Holiday Checklist: How to Make the Nice List and Increase Sales
