Category Archives: eCommerce

A Breakdown of the Biggest Differences Between SMM for E-Commerce and Brick-and-Mortar Brands

by Cosette Jarrett June 17, 2016 Follow @cosettejarrettJune 17, 2016 Consumer behavior differs tremendously when you compare e-commerce shopping and brick-and-mortar shopping. While one shopper prefers to check out the latest trends while wearing PJs in the comfort of their home, the other prefers to put on a pair of pants and check things out … Continue reading A Breakdown of the Biggest Differences Between SMM for E-Commerce and Brick-and-Mortar Brands

8 Steps to Add Passionate Customer Service to Your E-commerce Business

by Richard Shapiro May 27, 2016 Follow @RichardRShapiroMay 27, 2016 When top management determines that any organization must become more customer-centric, immediately a search begins on the Internet for, “passion for customer service.” Most execs don’t think of “passion” as a component of e-commerce sites, but they should. Of course a computer, mobile device or … Continue reading 8 Steps to Add Passionate Customer Service to Your E-commerce Business

E-commerce vs Brick and Mortar: Profitability Called Into Question

by Jake Rheude May 17, 2016 Follow @jakerheudeMay 17, 2016 Two major retailers are claiming it’s more profitable to run a brick and mortar store than an e-commerce site. The news, coming from Fab.com and Bezar co-founder Bradford Shellhammer and Michael Kors CEO John Idol, is sending shockwaves through the e-commerce community. The statements, coming … Continue reading E-commerce vs Brick and Mortar: Profitability Called Into Question

The All Too Common Challenges with Open Source, Custom Ecommerce Website Design

by Caroline Ruhland May 11, 2016May 11, 2016 Developers and site owners alike are often impressed by the immense freedom they have on open source, custom platforms such as Magento. They laud the flexibility it gives them to create a site that fits their exact needs and wishes. However, although the unstructured open source format … Continue reading The All Too Common Challenges with Open Source, Custom Ecommerce Website Design