At the DPAA Summit in New York, it’s clear that pipes are getting connected, loops closed. Chris Wood on November 24, 2021 “In general, the old barriers to OOH advertising are coming down,” said Connor Burden, Co-Founder of OOH marketplace AdQuick. “With the timelessness of OOH advertising, we knew the pandemic wouldn’t last forever and … Continue reading The OOH industry’s digital transformation encourages marketers to test and learn
Category Archives: Digital Transformation
The Digitization of SMEs: A Lever For Competitiveness
Peter Navarro November 17, 2021 Digital transformation is a process that every company must undertake in order to improve its internal processes and its competitiveness in the markets. The pandemic has highlighted the urgency of promoting the digitization of companies worldwide, and specifically of small and medium-sized companies, which constitute 99.83% of the total and … Continue reading The Digitization of SMEs: A Lever For Competitiveness
Web Accessibility Expectations for Digital Transformation
Ron Scott November 16, 2021 Digital transformation has been on the rise for quite some time. Enterprises have been transitioning their strategies from optimizing the in-person experience to growing their online channels. As the pandemic has sped up the need for digital innovation, sectors such as the financial industry have had some hurdles to overcome … Continue reading Web Accessibility Expectations for Digital Transformation
4 Ways to Speed Up Digital Transformation
Dave Sutton October 12, 2021 Digital transformation is the process of using digital technologies to create new—or modify existing—business processes, culture, and customer experiences to meet changing requirements and to capture new market opportunities. Reimagining your brand through the lens of digitization reveals not only improved ways to tell your brand story but also new … Continue reading 4 Ways to Speed Up Digital Transformation
11 Profitable Digital Business Ideas to Become a Successful Online Worker
Enstine Muki August 12, 2021 In recent times, Corona Virus has opened our eyes to seeing hidden opportunities online. Lots of digital businesses have witnessed explosive growth in demand as global lock-down pushed Internet users worldwide to seek for new income sources online. While existing career opportunities are experiencing increasing attention from the public, new … Continue reading 11 Profitable Digital Business Ideas to Become a Successful Online Worker
Digital Transformation, Commercial Excellence, and Pricing
Gabriel Smith August 11, 2021 According to George Westerman, MIT scientist and author of Leading Digital: Turning Technology Into Business Transformation, digital transformation (DX) “marks a radical rethinking of how an organization uses technology, people and processes to fundamentally change business performance.” This change has been sought by more and more companies over the last … Continue reading Digital Transformation, Commercial Excellence, and Pricing
How Digital Transformation Is Driving the Fintech Industry
Robert Jackson August 6, 2021 Rapidly advancing technology has effectively shielded several core industry sectors from the adversities of the pandemic. Many enterprises have integrated digital transformation solutions to minimize their losses and optimizing processes. As social distancing and temporary lockdowns have become new norms across the world, every industry has to transform core processes. … Continue reading How Digital Transformation Is Driving the Fintech Industry
Why You Need to Reimage Your Business With Digital Transformation
Efrat Vulfsons July 28, 2021 The internet making the “world a global village” may mean different things to different people; however, it is a complete revolution to the business world. It is the dawn of online transactions and the birth of eCommerce. While the business world was grappling with the “revolution,” the COVID-19 pandemic gave … Continue reading Why You Need to Reimage Your Business With Digital Transformation
Traditional Marketing to Digital Marketing – When & How to Shift
Subhankar Pattanayak July 21, 2021 muneebfarman / Pixabay Digital marketing is often viewed as a separate science and frequently compared vis-à-vis traditional marketing. To me, digital marketing is the evolution of marketing with the advent of new technologies. Social, Cloud, Analytics and Mobility have changed the rules of the game. Still, the basics of marketing … Continue reading Traditional Marketing to Digital Marketing – When & How to Shift
Digital Executive Recruitment Shares the Key to Innovation
Bob Van Rossum July 17, 2021 Ready to start your digital executive search? As the leading digital executive recruitment firm, we see innovation as an essential part of every organization. It increases your ability to react and adapt to changes quickly. According to Deloitte, only 12% of the Fortune 500 companies from 1955 are still … Continue reading Digital Executive Recruitment Shares the Key to Innovation
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