Category Archives: CRM Strategy

Monday.com welcomes marketers to its CRM with AI-powered campaigns

Marketers are drowning in disconnected tools. Monday.com wants to connect CRM data to campaigns in real time — no sales syncs needed. Mike Pastore on September 17, 2025       Monday.com introduced new features for its CRM application today, at its Elevate event in New York. The Monday Campaigns capabilities add functionality for marketers to what … Continue reading Monday.com welcomes marketers to its CRM with AI-powered campaigns

What is CRM and how does it support marketing?

A marketers’ guide to CRM and its relationship-building capabilities. Corey Patterson on January 25, 2022 Customer relationship management (CRM) is the technology brands use to nurture relationships with their customers. These solutions are designed to help sales and service agents communicate with customers more effectively. And because 91% of businesses with more than 11 employees … Continue reading What is CRM and how does it support marketing?