Emily Standley January 5, 2022 For this new year let’s see how to plan an SEO content strategy to rank higher in the SERPs! SEO is more crucial than ever this year, so let’s get pumped and improve your SEO strategy with a sparkling new SEO campaign! In this post, I’ll tell you just how … Continue reading How to Plan an SEO Content Strategy to Rank Higher
Derek Gallimore December 26, 2021 Running an e-commerce store is not just about selling products to your customers. You need to attract more audiences that can potentially turn to paying customers to grow your business. Having a stagnant website and social media won’t dimply do the work. Nowadays, you need to create useful content to … Continue reading How Outsourcing Content Helps You Grow Your eCommerce Business
GeekHive’s Gene De Libero connects the dots between CX, consumable content and data that links it together. Chris Wood on November 22, 2021 “The only way to drive revenue and drive acquisition, conversion and retention is through remarkable customer experiences, so there’s got to be a commitment from the top,” said Gene De Libero, Chief … Continue reading Creating value when content and experience are data-driven
In this live webinar, learn how to get your content strategy to work, with a clear and repeatable way to measure, manage, and optimize. Cynthia Ramsaran on November 10, 2021 Do you ever feel like you are wasting time and money on content syndication? Marketers seem bound to ever-increasing and hard to achieve lead goals. … Continue reading Be more confident in your content strategy with these 4 tips
Susan Friesen September 6, 2021 Isn’t it exciting to build a new website? Picking the colours, designing your logo, getting the home page looking just right. I totally understand why entrepreneurs get caught up in how their website looks – that’s the fun part! The trouble is how your website looks is only half the … Continue reading Using SEO To Inform Your Website Content Strategy
Liz Papagni June 30, 2021 A few years ago, articles popped up everywhere proclaiming that blogging was dead. But then it didn’t die; it didn’t even get a little fever. In fact, a business blog is more important than ever. Companies that blog produce 67% more leads each month, so blogs are obviously one of … Continue reading Why Your Content Strategy MUST Include Blogging
Mark Ankucic May 14, 2021 Instagram isn’t only popular among sighted users. There are many legally blind people with active Instagram accounts. In fact, according to the Royal National Institute of Blind People, 93% of blind people have some level of partial vision. When you also include deaf users – images are silent after all … Continue reading How to Create Accessible Posts on Instagram
Angela Hausman, PhD May 7, 2021 Readers of this blog should recognize the impact of content marketing on the success and growth of your businesses through a combination of improved awareness and motivating conversion. Today, I’d like to focus on crafting the perfect post. Since platforms vary greatly, there’s no single “best” way to craft … Continue reading Craft the Perfect Post: Facebook and Instagram Content Strategies
Laura Patterson April 5, 2021 If you had a chance to read the recent Korn Ferry article The CMO is Forever Changed, perhaps the statement “linking marketing activities and business results hasn’t always been the strong suit of CMOs” rang familiar. It did for me. For us at VisionEdge Marketing, it continues to corroborate our … Continue reading How Technology Places CMOs at Risk of Losing Their Strategic Role
What CMOs Know: They Expect An Uptick In Digital Spending This Year by Ray Schultz , Columnist, March 1, 2021 CMOs are reasonably optimistic as they move into 2021. For starters, 48% feel business conditions will be positive this year, up from 20% in 2021. Granted, 35.6% say conditions will be negative, but 62.5% believe … Continue reading What CMOs Know: They Expect An Uptick In Digital Spending This Year
