Category Archives: Change Management

5 warning signs it’s time to make a change to your executive team

February 14, 2025 5 warning signs it’s time to make a change to your executive team Unfortunately, just because a leader excelled previously, doesn’t mean they’re still the right fit. Here’s what CEOs should look out for. BY Nathan Christensen I once hired an executive—we’ll call her Alice—who elevated our company overnight. She helped shape our … Continue reading 5 warning signs it’s time to make a change to your executive team

It’s time for a better approach to change management in marketing

Most change management is stunningly ineffective. Here’s a middle-out approach that could improve your outcomes. Mike Pastore on January 2, 2025   Marketing teams make changes all the time. But to make big changes in marketing, like using your tech stack more effectively, decreasing your time to market or improving campaign outcomes, a concerted effort … Continue reading It’s time for a better approach to change management in marketing

Don’t see the ‘I’ in change? Look Again

May 24, 2024 Don’t see the ‘I’ in change? Look Again Four principles can help your leaders transform the company. BY Elaine Mak I have witnessed the impact that a fully embedded, values-driven culture has on company performance. After two years of advancing performance and building culture at Valimail, the metrics were clear: By aggressively and … Continue reading Don’t see the ‘I’ in change? Look Again

‘Create a cascade of change’: How to break through stubborn company infrastructure and get things done

By Gary Hamel and Michele Zanini   April 06, 2022 Wherever one looks, one sees organizations—from universities, health care providers, and large- to medium-size companies—who are struggling to adapt to an ever-accelerating pace of change.  In their quest to stay relevant, most organizations are hobbled by bureaucratic management systems—with too many layers and too may … Continue reading ‘Create a cascade of change’: How to break through stubborn company infrastructure and get things done

The Ultimate Guide to Your Brand’s Successful Change Management in 2022

John Ejiofor December 28, 2021 While the only constant thing people go through in life is change, it has often proved to be uncomfortable. Incidentally, if you refuse to change, you can find it regrettable at the end of the day; the fundamental reason people are averse to any form of change is that change … Continue reading The Ultimate Guide to Your Brand’s Successful Change Management in 2022

The 6 Processes That Make or Break Your Change Efforts

Zad El-Makkaoui June 23, 2021 As organizations begin to implement their change initiatives and re-establish the way they do work, I cannot help but think about the body of knowledge I worked with during my time in graduate school around covert processes at work. Robert Marshak describes six dimensions that impact any organizational change plan … Continue reading The 6 Processes That Make or Break Your Change Efforts

How to Think About Initiating Change Efforts That No One Has Asked For

Liz Kislik May 27, 2021 Picture this: You’ve just learned that you’re being hired for — or promoted into — a leadership job that’s at least a level higher than you’ve ever had before. You’re thrilled, and you start thinking about all the things you want to accomplish — for your people, your customers, and … Continue reading How to Think About Initiating Change Efforts That No One Has Asked For