Category Archives: Business Improvement

11 Smart Ways to Grow Your Online Business to a New Level

by Felix Tarcomnicu March 13, 2016 Follow @felixtarcomnicuMarch 13, 2016 As mobile technology continues to dominate the Internet, online businesses are expected to thrive over the next few years. eMarketer estimates e-commerce sales will continue to average an annual growth rate of 10% until 2018 at the near term. By then global sales for online … Continue reading 11 Smart Ways to Grow Your Online Business to a New Level →

Beyond audience data: The critical need for better business intelligence in digital media

Business Improvement

Columnist Rob Rasko believes publishers need to move beyond audience data in order to get a complete picture of their business and learn how to efficiently structure it. Rob Rasko on March 9, 2016 Recently, I was in a lengthy discussion of the actions needed to drive corporate change in the media business, specifically around … Continue reading Beyond audience data: The critical need for better business intelligence in digital media →

Grow Your Business: New Tools for The Biz Geeks

Business Improvement

by Rick Kranz March 5, 2016 Follow @RickKranzMarch 5, 2016 When new software is able to increase productivity for business owners- I jump on it. Who knows, new tech could open new opportunities to grow your business! I’ve seen a lot of tech come and go. I’ve also seen a bunch stay only to get … Continue reading Grow Your Business: New Tools for The Biz Geeks →

Reinvent Your Business… Before It’s Too Late

Business Improvement

by Takara Small March 5, 2016March 5, 2016 Reinvention is a normal, healthy part of running a successful business. Pivoting, as it’s sometimes called, has slowly become a normal part of startup lexicon over the years. According to an Intuit study, 53 percent of companies were forced to transform their business since 2010 in order … Continue reading Reinvent Your Business… Before It’s Too Late →

How to Come Up With Good Business Ideas (Step-by-Step)

Business Improvement

by David Mercer March 1, 2016 Follow @smepalsMarch 1, 2016 It’s easy to think that good business ideas come in a blinding flash of inspiration to some lucky entrepreneur (probably in his/her garage somewhere), but this is almost never the case. A great idea is generally a destination – a series of interrelated steps that … Continue reading How to Come Up With Good Business Ideas (Step-by-Step) →

Bullet-Proofing Your Business From The Inevitable Online Reputation Attack

Business Improvement

If your business hasn’t yet been hit with an online reputation attack, chances are it will be. Columnist Chris Silver Smith has tips on how to proactively prepare to help reduce the seriousness of an attack. Chris Silver Smith on February 26, 2016 at 10:27 am Your business may be humming along blissfully doing commerce when it … Continue reading Bullet-Proofing Your Business From The Inevitable Online Reputation Attack →

8 Steps to Build a Value Stream Map

Business Improvement

by Chris Rees February 18, 2016 Follow @sigmapro_ukFebruary 18, 2016 Value Stream Mapping (VSM for short) is a term heard more and more frequently these days, particularly in business improvement. Those who have been involved in business improvement for a while however will be able to tell stories about seeing magnificent maps with multiple steps, … Continue reading 8 Steps to Build a Value Stream Map →

What Makes a Good Re-activation Program

Business Improvement

by Rupert Adam February 16, 2016 Follow @emailcenterFebruary 16, 2016 A huge portion of your database are likely not to have purchased anything from you in several months. Nearly every online business has this issue, with customers only buying once and never return. Yet get them to come back again and they are far more … Continue reading What Makes a Good Re-activation Program →

How to Get Everyone Involved in Optimization in 6 Steps

Business Improvement

by Shana Rusonis February 9, 2016February 9, 2016 Whether you’re just getting started or working on building your optimization muscle company-wide, sourcing ideas for A/B tests from around the organization ensures that you incorporate a wide range of perspectives into your experience optimization strategy. Strategic test ideas can come from marketers, customer support agents, sales … Continue reading How to Get Everyone Involved in Optimization in 6 Steps →

Get Down to Business: Let’s FOCUS on Your Business!

Business Improvement

by Tamsin Fox-Davies February 1, 2016 Follow @ctctUKFebruary 1, 2016 What do you mean? I am focused! It’s a new year and time to give your business renewed focus. You’ve set your business goals for 2016, so why not give your business a boost and really achieve them? To help you do that, I want … Continue reading Get Down to Business: Let’s FOCUS on Your Business! →