by Debra Murphy May 27, 2016 Follow @MasterfulMktgMay 27, 2016 Small businesses have many marketing challenges, but one of the hardest things small business owners need to do is determine what makes their business stand out from the competition and present it in a way that attracts their ideal client. Being able to differentiate your … Continue reading 8 Ways to Differentiate Your Business
Category Archives: Business Development
Promoting the Value Proposition of Your Business
by Greg Cawood May 25, 2016 Follow @iqnectionMay 25, 2016 It’s nice to hear “You’re the best” from a friend or loved one. But when you’re considering doing business with a company, you don’t want to hear them say “We’re the best.” Sure, some companies tell you what they’re the best at doing. We have … Continue reading Promoting the Value Proposition of Your Business
How Your Assets May Not Be Working As Hard As You Are
by Brian Stupp May 24, 2016 Follow @IOUFinancialMay 24, 2016 Why A Cash Flow Loan is Better Than Collateral for Business Assets are the things your business owns. They include short-term ones, such as accounts receivable, cash, and inventory, and long-term ones, such as plant and equipment, intellectual property and goodwill. A business’s job is … Continue reading How Your Assets May Not Be Working As Hard As You Are
3 Factors that Can Make or Break a Business Expansion Plan
by Robert Gloer May 19, 2016 Follow @IOUFinancialMay 19, 2016 Business expansion is an exciting endeavor for any small business owner. Taking this step means that you have successfully sold your product or service, and it has been well received by the public. You now know that scaling your small business up could bring in … Continue reading 3 Factors that Can Make or Break a Business Expansion Plan
How to Validate a Successful Business Idea in Your Neighborhood
by Jordan Lore May 14, 2016May 14, 2016 “Steal your business model. We don’t have a shortage of business models, it’s okay if you pick one that’s already working for someone else.” – Seth Godin The world is a big exciting place so I often come across business ideas that are so memorable that I … Continue reading How to Validate a Successful Business Idea in Your Neighborhood
Explaining Why and What But Not How
by Paul Keijzer May 5, 2016 Follow @Paul_KeijzerMay 5, 2016 In its now classic landmark study “Driving Employee Performance and Retention Through Engagement”, the Corporate Leadership Council assessed the impact of 160 ‘levers’ on performance and retention. Various aspects were covered such as the role of the line manager, satisfaction with compensation, the daily work, … Continue reading Explaining Why and What But Not How
How To Get A Big Shark Interested In Acquiring Your Small Fry Business
by Clinton Lee April 12, 2016 Follow @theEXITfirmApril 12, 2016 Have you had a larger competitor, private equity firm or other investor make an approach to acquire your business? Have you considered why not? Investors are sitting on large volumes of capital that they need to put to work and opportunities for a decent return … Continue reading How To Get A Big Shark Interested In Acquiring Your Small Fry Business
3 Steps to Plan for Successfully Expanding Your Business
by Robert Gloer April 8, 2016 Follow @IOUFinancialApril 8, 2016 Expansion is an exciting prospect in the life of any business. Normally, it denotes that your business is doing well and will benefit from growing bigger. It’s also a challenging prospect, in that it can interrupt your normal operations and require additional resources, such as … Continue reading 3 Steps to Plan for Successfully Expanding Your Business
Promoting New Business Openings in Local Communities
by Scott Barnett April 7, 2016 Follow @scottabarnettApril 7, 2016 I recently read an esoteric but interesting article about a Google patent that was filed last year. This patent allows them to identify when a new business opens in a community. Among other things, they look for patterns of a larger than usual number of … Continue reading Promoting New Business Openings in Local Communities
Why Your Business Might Wow an Online Lender But Not a Bank
by Robert Gloer April 4, 2016 Follow @IOUFinancialApril 4, 2016 Banks operate under a different set of specifications when it comes to business lending. They often offer many additional services, and as such, have traditionally taken a more conservative approach to selecting businesses to lend to. The most obvious characteristic that banks emphasize is credit … Continue reading Why Your Business Might Wow an Online Lender But Not a Bank