Betsy Kent — July 23, 2018 Follow @bevisible — July 23, 2018 Today’s blog is about your VALUE PROPOSITION. Wikipedia defines a value proposition this way: “It is a promise of value to be delivered, communicated, and acknowledged. It is also a belief from the customer about how value (benefit) will be delivered, experienced and … Continue reading How To Create A Value Proposition For Your Business
Adam Lean — July 10, 2018 — July 10, 2018 As a small business owner, you rely on one simple equation to run your business. Profit = Revenues – Expenses In order to make money, your revenues (or sales) have to be higher than your expenses (or costs). That sounds fine and dandy, but we … Continue reading 7 Ways to Increase the Profit of Your Business Without Getting a Single New Customer
A Primer On Growing Your Business by Jack Loechner , Staff Writer @mp_research, July 5, 2018 According to writer Tanya Van Kampen, suggesting how to get your business in front of a vast digital audience, there are six important digital marketing channels you should be utilizing to grow your business. When evaluating these channels, says Van … Continue reading A Primer On Growing Your Business
Margaret Kerr-Jarrett — July 3, 2018 — July 3, 2018 Free-Photos / Pixabay So many professionals dream of going solo, but the questions loom: How can I go solo when I have little to no savings? How do I know my solo idea will really work? When can I find the time to even focus … Continue reading How to Build a Consulting Business Before Quitting Your Day Job
Adam Lean — June 30, 2018 — June 30, 2018 If you are like most small business owners, you got into business because you liked the product or service that your business provides. A cook buys a restaurant because of their passion for food. A dentist starts a dental practice because of their expertise in … Continue reading 7 Steps to a (Financially) Healthier Business
Karl Sakas — June 26, 2018 Follow @KarlSakas — June 26, 2018 How close are your agency’s services to the Business Strategy tier? Want to work with clients on high-level strategy? In my experience, your agency’s clients consider five Strategy Tiers (or layers) in their business. Client perception impacts which firm they ask to handle … Continue reading Move Your Agency Up-Market By Serving Higher-Value Strategy Tiers
Michael Stelzer — June 25, 2018 — June 25, 2018 The workforce management market has evolved considerably in recent years. Once referred to as workforce optimisation (WFO), research and advisory firm Gartner recently redefined this software category to accommodate the growing millennial workforce that is driving change in the way it expects to be engaged … Continue reading A Good WEM Strategy is a Business Game Changer – Here’s Why
Kara Perez — June 23, 2018 — June 23, 2018 6689062 / Pixabay There are new tools for a business owner coming on the market every day. For small business owners, it can be overwhelming. You need to implement tools and systems that will help you compete in your market and stay afloat financially. But … Continue reading How to Decide If Something Is Worth The Business Investment
Eric Rosenberg — June 15, 2018 — June 15, 2018 NeuPaddy / Pixabay Whether or not you like it, if you are an entrepreneur you are in sales. You have to sell your product or service somehow or you won’t make money. If you are scratching your head on why things are not working as … Continue reading 5 Reasons Your Business is Struggling
Stephanie French — June 12, 2018 — June 12, 2018 Have you ever received an email you didn’t recognize and thought “I didn’t sign up for this! How did they get my email?” This is a common reaction from contacts that haven’t heard from a business in months, even though they legitimately signed up to … Continue reading 3 Easy, Time-Saving Steps to Market Your Seasonal Business All Year
