Bloggers and social media mavens are the dominant tastemakers these days. Columnist Tamar Weinberg explains how to approach and employ these key influencers in your marketing. Tamar Weinberg on April 14, 2015 Social media marketing has evolved substantially since it first became mainstream. As social media has achieved a critical mass, a lot of what … Continue reading What Is Blogger Outreach & How Do I Do It?
Clare SaumellApril 14, 2015 We know it’s tempting to jump right into blogging. After all, the basic concept is pretty straightforward, right? Simply write a blog post and publish it on your website. Step 1. What’s your strategy? But to actually get any return on the time you spend blogging, you need some sort of … Continue reading Blog Writing 101
Susan GilbertApril 13, 2015 Increase Your Blog Readership With These Content Marketing Tools Monday Memos is a short list of the best finds across the internet to start your week off right. Today I have some blogging resources to help you improve your reach and interactions. Here’s four links with tips and tricks to kick … Continue reading Attract More Subscribers with These Four Blogging Tools
Pam MooreApril 12, 2015 Thanks to digital marketing and social media, one single human being can have as much or even more impact than a large Fortune 100 brand. Even some of the world’s largest brands are turning to individual influencers, bloggers, podcasters, videographers, and more to tap into their trust, credibility and community they … Continue reading YOU Are The Media! 10 Reasons You Need A Blog
Allison VanNestApril 9, 2015 One of the most overlooked elements of any business blog is metadata. At its most basic, metadata is information that helps readers find your posts. It may not appear directly in your posts, but it helps your blog get picked up by search engines and shared on social networking sites. You’re … Continue reading Can Metadata Make or Break Your Blog?
Emily Gaines BuchlerApril 9, 2015 In fifth grade, when my teacher asked my class to write a report on our favorite author, I knew immediately who to choose: Carolyn Keene. The mastermind behind Nancy Drew, my favorite female sleuth, Carolyn Keene churned out one page-turner after another, keeping me up past my bedtime and making … Continue reading Make Your Ghostwriting Partnership a Success
Danielle CapriatoApril 7, 2015 Bloggers devote a lot of time to crafting compelling blog posts. Time is spent brainstorming the content, gathering information and then finally writing the perfect post. But the fun doesn’t end there—as the perfect post often requires the perfect visual to go with it. Maybe you’re lucky enough to be an … Continue reading 14 Design Tools for Bloggers
Zac JohnsonApril 6, 2015 Blogging is everywhere. If you don’t already have a blog, then you are already behind. However, it’s not too late! Blogs are going to be around for many more years to come and in this article I’m going to tell you why there will never be a better time for you … Continue reading 5 Great Reasons to Start a Blog in 2015
Bill FaethApril 6, 2015 Whether you’re an individual or a professional content marketer thinking about beginning your first blog, branding is far too important of a factor to neglect during this process. Developing a reputable and successful blog requires a considerable amount of time and attention spent to craft a blog worth reading. Before you … Continue reading 4 Mega Factors to Consider When Branding (or Rebranding) Your Blog
Matthew SantosApril 5, 2015 Blogging is beneficial for multiple reasons: improving your website’s authority within your industry, providing answers to your visitor’s questions, and giving tips that help your visitors in various ways. If you currently have a fairly static website, aside from the blogging that you do, you should prioritize onsite blogging because it … Continue reading Onsite Blogging: The Key to Providing Your Site with Fresh Content
