Bob HutchinsJuly 3, 2015 Communications theorist Marshall McLuhan famously said, “The medium is the message.” That was 1964. Today we have thousands more mediums (to say nothing of the number of messages competing for our attention). But McLuhan’s koan is truer today than ever before. The channels a brand chooses and the types of content … Continue reading Where To Post, What To Post, How To Post, When To Post
Rebekah RichardsJune 30, 2015 It’s been said countless times, “A picture says a thousand words”. What do your blog post graphics say about you? Do you simply grab a stock photo or two and add it to your post? Do you go all out and create full custom graphics for every post to wow your … Continue reading How To Create Images That Boost Blog Post Shares [Infographic]
Carly MurphyJune 30, 2015 It doesn’t matter if you’re just starting your first blog or are a veteran blogger, there will come a time where you will have writers block. It could be because it’s Friday afternoon and your brain has already started the weekend, or, it could be that you can’t figure out what … Continue reading 9 Different Blog Post Types and How to Use Them
William ComcowichJune 30, 2015 Photo credit: Jay Peroni Blogs have grown to become a major marketing and PR channel. Some blogs are highly influential, with readerships that rival those of major media outlets. Many bloggers have attracted enormous social media followings and their posts can hold substantial sway. PR and marketing are now reaching out … Continue reading Should Brands Pay Bloggers For Media Placements?
David CraneJune 28, 2015 I suck…absolutely suck at creating blog titles. I know this and that’s why I usually get help. But there’s a lot of other areas of my blog-writing suckitude that I’m not as clear on. So I thought it would be helpful to do an audit. I had three of my colleagues … Continue reading My Biggest Blog Failures and What We Can Learn from Them
Marc GubertiJune 25, 2015 Do you ever feel like you’re missing out? You’re active on Facebook and Twitter, and they are sending some nice traffic to your blog. But every now and then you hear a whisper. A whisper about a social network that is growing faster than any other, and taking all of your … Continue reading 5 Ways To Flood Your Blog With Traffic Using Pinterest
Luana SpinettiJune 24, 2015 Dear blogger, Hope you know that, with your blog, you are sitting on a goldmine. Not even news media have as much relevance today as blogs— bloggers are today’s culture influencers, opinion leaders, even authorities, if you like. Perhaps your blog is not as popular as Jon Morrow‘s or John Chow‘s, … Continue reading How To Make Money Online With Your Blog
Libby TaylorJune 24, 2015 So you want to write a blog? That’s fantastic! As community managers and evangelists, we are often in the position of blogging in our own communities. In fact, you might want your community experts and advocates to feel empowered to write blogs about their subjects of expertise and their passions as … Continue reading 5 Tips for Successful Blog Posts
Mandy EdwardsJune 23, 2015 As the owner of a website that publishes blog posts and articles, I get emails just about daily from people wanting to publish on my site. In fact, it got so bad I set up a separate email address for it. There’s nothing wrong with pitching an idea or an article … Continue reading If You Want to Pitch Me an Article, PLEASE Do Not Do These Things…
Yvonne LyonsJune 19, 2015 Feel like your blog is stale? Does it seem like you’re writing about similar topics all the time, or linking back to the same things because your topics are all related? Or maybe you just can’t think of anything new to say? Fresh thinking is hard. You won’t get an argument … Continue reading 9 Ways to Spice Up Your Boring Blog
