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The $2 million martech procurement mistake hiding in plain sight

The real risk in martech isn’t the platform. It’s how teams evaluate, approve and govern procurement decisions. By Tonya Walker      January 23, 2026   Last quarter, I watched a marketing team spend $ 180,000 on an attribution platform they’d been lobbying for all year. The demos were impressive. The business case was approved. … Continue reading The $2 million martech procurement mistake hiding in plain sight

AI is rebuilding the inbox, and email marketers can’t control it

Email inboxes are becoming AI-driven assistants that prioritize, summarize and filter messages. Here’s what this shift means for your email strategy. By Ryan Phelan   January 23, 2026   The email inbox is undergoing an AI-driven remodel that changes the way subscribers use it, how they view and manage their email and their relationships with … Continue reading AI is rebuilding the inbox, and email marketers can’t control it

Find out if AI-driven disruption is coming for your industry

Where your industry falls on the disruption curve will determine whether you gain ground or get left behind. By Constantine von Hoffman   January 23, 2026   AI is changing how people discover, compare and choose — across every industry. But not every industry is equally vulnerable. New research from BCG maps where large language … Continue reading Find out if AI-driven disruption is coming for your industry

SEO isn’t dead. But AI chat adoption is faster than most teams realize.

SEO isn’t dead. But AI chat adoption is faster than most teams realize. Brad Anderson       If your organic traffic looks flat while impressions stay steady, you’re not imagining it. We’ve seen this pattern across B2B SaaS and ecommerce accounts since late 2023. Rankings hold. Clicks slip. Meanwhile, leadership’s awareness of why competitors … Continue reading SEO isn’t dead. But AI chat adoption is faster than most teams realize.

You can now create AI-generated coloring books in Microsoft Paint

  You can now create AI-generated coloring books in Microsoft Paint The new feature is exclusive to Windows Insiders with Copilot+ PCs. Matt Tate   UpdatedFri, January 23, 2026 Microsoft Microsoft CEO Satya Nadella recently went on record saying that AI still needs to prove its worth if society is to adopt it long-term, but … Continue reading You can now create AI-generated coloring books in Microsoft Paint