Sitemaps ping endpoint is going away Google, Monday, June 26, 2023 The Sitemaps Protocol was introduced in 2005 to help search engines with the discovery of new URLs, and also to help with scheduling new crawls of already discovered URLs. It’s a wildly popular protocol that hasn’t changed for over 15 years. While the general … Continue reading Google To Deprecate Sitemaps ‘Ping’ Endpoint Later This Year
Tag Archives: Year
Global digital ad spend set to grow 8.4% this year
Digital is a “victim” of its own success: It now accounts for 68% of all ad spending and is on course to hit 75% by 2028. Constantine von Hoffman on June 12, 2023 Global digital ad spending will “only” increase at 8.4% in 2023, according to a GroupM report out today. This is its smallest … Continue reading Global digital ad spend set to grow 8.4% this year
Digital ad spend growth drops to 7.8% this year
The upside: CTV approaches 10% of digital budgets with 21% growth increase. Retail media networks (RMNs) are also on the rise. Chris Wood on May 18, 2023 U.S. digital ad spend is only expected to increase 7.8% in 2023, dropping below 10% for the first time in 14 years, according to a new forecast from … Continue reading Digital ad spend growth drops to 7.8% this year
With its stock down 65% this year, WeWork is now at risk of being delisted from the NYSE
By Chris Morris April 20, 2023 After hemorrhaging cash for years, WeWork is now facing a possible delisting by the New York Stock Exchange (NYSE). The company announced this week that it had received a “continued listing standard notice” from the exchange, stating that, since April 11, 2023, it had fallen out of … Continue reading With its stock down 65% this year, WeWork is now at risk of being delisted from the NYSE
Twitter Ex-employees say he’s ‘constitutionally incapable’ of turning things around.
By Chris Stokel-Walker April 14, 2023 Exactly one year ago, Elon Musk shocked the tech world by putting in a bid to buy Twitter for $44 billion. In signature Musk fashion, that figure worked out at $54.20 a share. That offer led, months later, to an actual acquisition, and eventually to the situation we’re … Continue reading Twitter Ex-employees say he’s ‘constitutionally incapable’ of turning things around.
DTC marketers planning to up CTV/OTT spend this year
Over two-thirds of DTC marketers use CTV/OTT, and 57% plan to up their spend in 2023. Chris Wood on April 12, 2023 Direct-to-consumer (DTC) marketers are flooding into connected TV (CTV) and over-the-top (OTT) digital TV advertising, according to a new survey from digital performance media company Digital Remedy and research firm Dynata. Over two-thirds … Continue reading DTC marketers planning to up CTV/OTT spend this year
Xbox head says Microsoft’s mobile game store could arrive next year
Jon Fingas @jonfingas Microsoft just made one of the largest-ever bids for a game studio. The company has announced plans to acquire Activision Blizzard for $95 per share, valuing the all-cash deal at an enormous $68.7 billion. The deal would make the combined entity the “third-largest” game company by revenue, according to Microsoft, and would … Continue reading Xbox head says Microsoft’s mobile game store could arrive next year
2023 Is The Year To Finally Commit To Email Automation
2023 Is The Year To Finally Commit To Email Automation by Brian McKenna , March 16, 2023 As companies warily eye their budgets and marketing mix in 2023, brands are mistakenly undervaluing email because they send individual campaign emails to their entire database, instead of using automation or flow emails. The latter demonstrate higher open … Continue reading 2023 Is The Year To Finally Commit To Email Automation
AB InBev is named Cannes Lions Creative Marketer of the Year 2 years in a row
By Jeff Beer March 16, 2023 For the first time ever, Cannes Lions has named a back-to-back winner for its Creative Marketer of the Year award. The marketing and advertising industry’s biggest awards show and conference has named AB InBev as its 2023 recipient, coming on the heels of the global brewing giant’s … Continue reading AB InBev is named Cannes Lions Creative Marketer of the Year 2 years in a row
Lime reports its first fully profitable year on an adjusted basis
By Lana Tleimat and Jessica Bursztynsky February 21, 2023 Micromobility startup Lime announced Tuesday that it was profitable throughout 2022 on an adjusted EBITDA basis—making it the first micromobility company to post a full profitable year, it said. The company said it achieved a record $466 million in gross bookings last year, which … Continue reading Lime reports its first fully profitable year on an adjusted basis
Random Posts on
Please Pardon the Disruption: Breaking Down the Buzzword
10 Keys Content Marketing Managers Should Know About Managing Copywriters
What is digital asset management and how can it help you?
A Cautionary Tale About the Largest CFPB Fine Ever
How to Keep Your Business Afloat During Turbulent Times
Email vs. Direct Mail: The Contest of Cost & Conversions
Are Hashtags Heading Towards Extinction?
Does Your Small Business Need a Virtual Office?
