Tag Archives: Validate

ROI beyond likes and shares: 5 ways calls validate social ad spending

How do you accurately determine your social ad spend ROI? Columnist Andrew Osmak discusses the benefits of using call tracking to measure your success. Andrew Osmak on May 23, 2016   Social media advertising is on the rise and set to increase exponentially. In fact, a CMO survey of marketing executives reveals a projected increase … Continue reading ROI beyond likes and shares: 5 ways calls validate social ad spending