Criteo Outlines Test And Reporting Cycle For Google Privacy Sandbox by Laurie Sullivan , Staff Writer @lauriesullivan, March 12, 2024 Criteo initiated a testing phase on March 11 that will extend through May 10 to focus on gathering data and analyzing its impact in order to evaluate performance. By June 15, the company plans to publish … Continue reading Criteo Outlines Test And Reporting Cycle For Google Privacy Sandbox
3 Steps to Ace Campus Recruitment with Skill Test Pratisrutee Mishra / Sep 26, 2023 Campus placements are as important for candidates as they are for recruiters. The session not only assesses a student’s eligibility but also reflects the efficiency of your hiring team. Candidates and recruiters are equally engaged before and during the … Continue reading 3 Steps to Ace Campus Recruitment with Skill Test
YouTube Premium family plan now costs $23 a month Sean Buckley @seaniccus If you subscribe to a YouTube Premium family plan, you may want to check your email: Google is notifying users that the monthly cost of the service will be going up by $5 a month. Starting in November, most users will … Continue reading YouTube test threatens to block viewers if they continue using ad blockers
Sales Aptitude Test to Hire the Best Sales Force Pratisrutee Mishra / 20 Apr 2023 Sales recruitment can be majorly stressful for hiring managers. However, this need not be the case if they adopt the sales assessment. Bad hiring practices affect not only the productivity of a sales force but also the workplace … Continue reading Sales Aptitude Test to Hire the Best Sales Force
Google Opens Bard Chatbot Test With More Plans For AI In Search by Laurie Sullivan @lauriesullivan, February 6, 2023 Alphabet Chief Executive Sundar Pichai in a blog post on Monday explained how the company will launch a conversational artificial intelligence (AI) service called Bard. The test will let users provide feedback. A public release will … Continue reading Google Opens Bard Chatbot Test With More Plans For AI In Search
By Michael Grothaus December 02, 2022 Ye, the rapper formerly known as Kanye West, has just discovered that even Elon Musk’s version of Twitter has limits on “free speech.” Musk confirmed on Friday that Ye has been suspended from the platform—again. The suspension of Ye’s Twitter account comes after the rapper tweeted a photo … Continue reading Another chaotic week on Twitter: Ye gets suspended in latest test of Elon Musk’s ‘free speech’ ethos
Roblox’s Advertising Test: Glimpse Into Marketing Potential Of Metaverse by Whitney Fishman Zember , September 22, 2022 Free-to-play metaverse-esque Roblox has announced a test for in-game advertisements for both brands and creators. According to Roblox, its developers and creators earned over $500 million within Roblox last year. That’s a lot of opportunity for creators, brands, and players … Continue reading Roblox’s Advertising Test: Glimpse Into Marketing Potential Of Metaverse
By Alex Pasternack September 08, 2022 Who gets to know where you are? The question is at the heart of a new lawsuit by the US Federal Trade Commission against a little-known Idaho-based ad tech company, Kochava, which regulators accuse of unfairly selling the timestamped location information of millions of Americans. But before government … Continue reading A showdown between an ad tech firm and the FTC will test the limits of U.S. privacy law
At the DPAA Summit in New York, it’s clear that pipes are getting connected, loops closed. Chris Wood on November 24, 2021 “In general, the old barriers to OOH advertising are coming down,” said Connor Burden, Co-Founder of OOH marketplace AdQuick. “With the timelessness of OOH advertising, we knew the pandemic wouldn’t last forever and … Continue reading The OOH industry’s digital transformation encourages marketers to test and learn
Laura Patterson October 25, 2021 Several times every week we have conversations with customers about measurement, metrics, dashboards and scorecards. Given that today, almost everyone is able to click on some kind of Martech or CRM tool and produce a data report, you might wonder why this topic keeps surfacing? Because CMOs and by extension … Continue reading How to Make Sure Your Dashboard Passes the Test: One Good Idea
