Tag Archives: Strike

How to Deliver Experiences That Strike a Chord [Infographic]

Ben Tepfer — December 13, 2016 Follow @bentepfer— December 13, 2016 Brands that master cross-channel personalization now have the power to create consistent customer experiences and foster deeper “experience loyalty” with consumers. It’s imperative that all marketers overcome the barriers to cross- channel personalization and create the kinds of memorable experiences that keep customers coming … Continue reading How to Deliver Experiences That Strike a Chord [Infographic]

Blocking the Blockers – Ad-supported Sites Strike Back at Ad Blockers

by Jonny Rosen February 29, 2016 Follow @ohjonnyFebruary 29, 2016 When was the last time you ate out and didn’t pay? No credit card no check, certainly no tip. Dinner done, you just walked out the door. We are willing to guess that the answer is probably (hopefully, that is) never. When was the last … Continue reading Blocking the Blockers – Ad-supported Sites Strike Back at Ad Blockers

Advertising in 2015: How to Strike the Balance Between VOD and Television

Laura ColeSeptember 14, 2015 In a modern, sensationalist media driven world, one industry or another always appears to be on the verge of extinction. Last year it was the traditional SEO industry, which was deemed to be moribund in the face of constantly evolving Google algorithms and the proliferation of content marketing. While the boundaries … Continue reading Advertising in 2015: How to Strike the Balance Between VOD and Television