Stagwell Discovers Where Agent Performance Comes From by Laurie Sullivan , Staff Writer, July 7, 2026 Stagwell’s global media business Stagwell Media Platform became the first to integrate Microsoft Copilot, which is powered by the open standard protocol Model Context Protocol (MCP). MCP has been embedded into the paid-search workflow of Assembly Global, the network’s … Continue reading Stagwell Discovers Where Real AI Agents’ Performance Comes From
Tag Archives: Stagwell
Stagwell Feels The Need For Speed In Consumer Brand Tracking
Stagwell Feels The Need For Speed In Brand Tracking by Joe Mandese @mp_joemandese, August 18, 2023 Stagwell, which has been in the process of integrating a variety of related units to improve products and gain efficiencies, is doing so once again — this time merging flagship consumer research division The Harris Poll with cutting-edge software … Continue reading Stagwell Feels The Need For Speed In Consumer Brand Tracking