Harry Rollason — September 11, 2017 — September 11, 2017 Of all companies on the Social Maturity Index, Observers have the longest way to go. They are those brands who haven’t yet begun their journey, either because they haven’t identified the social media imperative or they aren’t sure of how to proceed. Their service organization … Continue reading How Social Observers Can Evolve into Social Contenders
Margit Streifeneder — September 8, 2017 — September 8, 2017 The standard social network advice is to “go where your audience is.” For most, that means Facebook… That sounds like good advice. After all, “everyone” is on Facebook. The catch? It’s hard to reach enough folks from “everyone” to build a following. And then it’s … Continue reading The Most Winnable Social Network
In an ever-changing social marketplace, how can brands can keep up? Columnist Dayle Hall shares four ways to help your brand unlock the power of social. Dayle Hall on September 8, 2017 What should brands be thinking about in the second half of the year to take their social media marketing to the next … Continue reading 4 easy ways to take social media marketing to the next level
Carol Stephen — September 8, 2017 Follow @Carol_Stephen — September 8, 2017 How to Make Money with Social Media without Losing Your Mind Although social media isn’t magic, it is possible to draw attention to your products and services using social media, especially when your posts are thoughtful and anticipate what your audience wants. By … Continue reading How to Make Money with Social Media Without Losing Your Mind
Karen Cordaway — September 7, 2017 — September 7, 2017 FotografieLink / Pixabay In our noisy world of turbocharged feelings that often get smattered all over social media, it’s easy to get drenched with people’s high octane emotions and feel the need to do the same. For every mood, there’s a status update to explain … Continue reading 3 Ways You Can Lose Money on Social Media
Karen Repoli — September 6, 2017 Follow @karenrepoli — September 6, 2017 Free-Photos / Pixabay Are Your Blogs Optimized for Social Media? Let’s get back to something super simple. Our task right now is to make sure it’s easy to share our updated (and new) content via social media. When we talked about images, I … Continue reading Reviving Your Old Blog Posts Steps 6 and 7: Optimize for Social Media and Start Driving Traffic
Janet Church — September 7, 2017 Follow @JanetChurch — September 7, 2017 geralt / Pixabay If you’re looking to conduct a social media audit, know that you are ahead of many businesses when it comes to social media governance. As you probably already know, protecting your business from brand damage and PR crises can be … Continue reading How to Do a Social Media Audit
Carol Stephen — September 7, 2017 Follow @Carol_Stephen — September 7, 2017 Why Friendships Are Absolutely the Best ROI Of Social Media This is something I really can’t say enough: your ROI (Return on Investment) with social media is all the connections you’ll make. Some of those connections deepen and become associates. Some of those … Continue reading Why Friendships Are Absolutely the Best ROI Of Social Media
Eric Samson — September 6, 2017 Follow @ericbsamson — September 6, 2017 A recent study showed that there are a record number of millionaires (10.8 million!) in America alone and 400,000 of those people were minted just in this last year. Take into consideration that many of these people are millionaires only on paper. Meaning … Continue reading 5 People Who Made Their First Million Using Social Media
Dan Purvis — September 4, 2017 Follow @DanPurvis — September 4, 2017 We are beyond the stage of convincing the decision makers in our businesses that investment in social media marketing is necessary. Now it is all about making the right decisions when it comes to the tools we choose and with 1 million new … Continue reading What Criteria Matter Most When Choosing Social Media Marketing Tools?
