As we say goodbye to the holidays and hello to a new year, columnist Tom Mucklow looks back at the strategies and technologies that drove online shopping. Tom Mucklow on January 11, 2018 As the holidays fade into memory, we can look back at a very successful holiday season. Retail sales from November 1 … Continue reading The top 3 retail strategies that dominated the holiday season
Average Order Value Online Rises During 2017 Holiday Season by Laurie Sullivan , Staff Writer @lauriesullivan, (January 12, 2018) Data released Thursday shows an increase of average order value online during the 2017 holiday season. Overall, U.S. ecommerce holiday sales rose 13% from the previous year, up from 10.43% in 2016, according to data from … Continue reading Average Order Value Online Rises During 2017 Holiday Season
Katharine Farrell — December 22, 2017 — December 22, 2017 You don’t need me to tell you that there is a lot of email being sent this holiday season. Actually, it’s not even limited to email. There’s just a lot of marketing noise this time of year. Many businesses think they can capture subscribers’ attention … Continue reading 3 Ways to Stand Out This Holiday Season Without Offering a Discount
It’s natural to want to kick back and relax after the holidays, but columnist Tony Toubia argues that this is a great time to nurture those newly acquired customers to continue reaping sales and successes from the holiday spending season. Tony Toubia on December 20, 2017 You’ve made it to the end of the … Continue reading The aftermath of the holiday season: What’s next for your marketing plan?
Katie Edwards — December 11, 2017 — December 11, 2017 StartupStockPhotos / Pixabay It’s December and the holidays are fast approaching. Whether you celebrate Christmas, Chanukah, Kwanza, Yule, or any other holiday, it’s great to get into the spirit and. Here are 8 ways to improve employee engagement this season. 1. Set up holiday decorations. … Continue reading 8 Ways to Increase Employee Engagement This Holiday Season
David Kiger — December 6, 2017 Follow @davidkiger — December 6, 2017 Stock photo Positive vibes and fun events go hand-in-hand with the holiday season. It can also be a time when employees find themselves distracted at work, and perhaps looking ahead to some vacation time at year’s end. Business leaders will need to find … Continue reading Keep Employees Motivated During the Holiday Season
The holiday season is responsible for a substantial portion of many brand’s total sales. It’s a season of buying, giving, receiving and (if you’re smart) giving away. Your prospective customers are on the lookout for deals (after all, the holidays are also the season of empty bank accounts). That means it’s the best time to … Continue reading 30 Christmas Contest Ideas: Everything You Need to Succeed this Holiday Season
Denise Chan — November 28, 2017 Follow @denisechan26 — November 28, 2017 We know avocados are good on toast. And we know that avocados make for a good millennial joke or two. The pear-shaped fruit is also Amazon’s entry into the brick-and-mortar retail space. After Amazon’s recent acquisition of Whole Foods, the first thing the … Continue reading How to Build a Shopping Experience That Gives You an Edge Over Amazon This Holiday Season
Katie Sweet — November 22, 2017 Follow @misskatiehrdy — November 22, 2017 Shutterstock While we haven’t reached Thanksgiving yet, we’re already deep into the holiday shopping season. During this time, many shoppers are on the hunt for one particular product. These shoppers are highly engaged — and often ready to convert. But before they buy, … Continue reading How to Recognize and Convert Comparison Shoppers During the Holiday Season
Martina McGowan — November 21, 2017 Follow @MartinaMcGowan — November 21, 2017 “Winter is coming.” George R.R. Martin Sorry. I could not resist the quote. But, you know that winter is coming, if it has not already knocked at your doorstep. We switch out coats. Try to figure out how to have a decent pair … Continue reading Thrive This Winter Season!