Tag Archives: rollouts

What marketers should know about Instagram’s latest tests and rollouts

Columnist Andrew Waber discusses new and potential changes to Instagram’s ad formats and capabilities — and what marketers should do to prepare for them. Andrew Waber on October 12, 2016   Chukcha / Shutterstock.com Much like with Facebook, the team at Instagram regularly tweaks the ad experience in a bid to improve advertiser results over … Continue reading What marketers should know about Instagram’s latest tests and rollouts