By Sam Becker February 02, 2024 In January, Samsung unveiled its upcoming generation of Galaxy smartphones and devices, which will incorporate new AI-powered features. But it could come with a cost, as a note on the Galaxy S24 Ultra’s product page indicates that “Galaxy AI features by Samsung will be provided for free until … Continue reading Will the AI revolution cost you a fortune in new subscription fees? No one really knows
2024 calls for a deeper analysis of marketing initiatives, focusing on outcomes and finding the 200% better idea. Mark Ogne on January 12, 2024 As we slide into 2024, B2B marketing leaders face new challenges: deals are harder to close, budgets are shrinking, and expectations are rising. It’s a challenge beyond being more efficient with … Continue reading From efficiency to efficacy: 2024’s B2B marketing revolution
The third digital commerce revolution is here. It’s a good time to be a growing platform with digital and retail media capabilities. Kim Davis on November 10, 2023 “Retail media is hard, but worth it. Its the third revolution in digital advertising and in almost every way, its more interesting than the previous two. It’s … Continue reading Omnicom’s Flywheel acquisition signals the start of a revolution
A comprehensive and strategic overview of the martech landscape and a valuable resource for C-suite executives across business, marketing and technology roles. Gene De Libero on August 23, 2023 In today’s always-on world, every click matters. The consumer moves faster than the brand. The marketing technology revolution is the compass guiding businesses through uncharted waters. … Continue reading The martech revolution: Making deeper customer connections in a digital world
By Jeff Beer April 23, 2023 Little more than a month after OpenAI’s generative AI chatbot ChatGPT went viral for its ability to write essays and poems, all in humanlike text, Ryan Reynolds did what he does best and played it for an advertising gag. In an ad for Mint Mobile, he asked ChatGPT … Continue reading How AI could power advertising’s next creative revolution
Live to Work or Work to Live? The Anti-work Revolution Nina Paczka / 05 Apr 2022 Do you know what German philosopher Karl Marx and American anarchist Bob Black have in common? Shared convictions such as the critique of work, its abolition, or opposition to meaningless work or to work in a capitalist system. … Continue reading Live to Work or Work to Live? The Anti-work Revolution
By Clint Rainey February 16, 2022 A report out today from the Pew Research Center suggests that the pandemic may be swaying American workers’ attitudes about the office. A majority tell Pew that they’ve now started working from home simply because they can, not because they have to. Pew notes that fewer workers … Continue reading A big vibe shift just happened in the WFH revolution
Dmytro Spilka September 9, 2021 If you ever wondered why people are refusing to go back into office after the pandemic, you’re not alone. It’s a common question, and it’s something that many people around the world fear. A few of the most popular reasons for remaining at home during this time include “provisions” that … Continue reading A Quiet Revolution: Why People are Refusing to go Back Into Office After the Pandemic
Stefan Palios November 20, 2020 As more high-skilled individuals choose freelancing due to the COVID-19 pandemic, big businesses are following suit. A new study by Harvard Business School and Boston Consulting Group (BCG) found that the vast majority of businesses see high-skills freelancers as integral to innovation and speed to market. The study asked senior … Continue reading Big Businesses Are Joining the Freelance Revolution, Says Harvard and BCG Study
Direct-Brand Revolution Will Hit Media Industry Hard by Dave Morgan , Featured Contributor, June 28, 2018 The following post was previously published in an earlier edition of Media Insider: Are big media companies ready for another big wave of disruption? They’d better be. The direct-brand revolution is starting, and it might not be pretty for … Continue reading Direct-Brand Revolution Will Hit Media Industry Hard
