Julee Everett — June 3, 2019 Follow @Julee_NorthStar — June 3, 2019 A Product Owner is constantly balancing expectations from the business, the team, and users. It’s a tough job; sometimes the rewards feel fleeting and the customer can be flighty, but perhaps your team is just not working well together. At times, you might … Continue reading 5 Tips to Increase your Emotional Intelligence as a Product Owner
Matt Cameron — May 30, 2019 Follow @WeCheckmate — May 30, 2019 Every industry has its own language, and product design is no exception. To succeed in this field, you have to learn the lingo—but of course that’s easier said than done. Product design terminology is difficult to understand without context, especially as it relates … Continue reading Product Design Terminology: 17 Terms To Know
Zach Heller — May 21, 2019 Follow @zheller — May 21, 2019 There are some products that take a long time to gain traction in the marketplace. Those are the exceptions for two reasons: 1) There are few companies that can afford to sustain a new product that does not gain immediate traction 2) Newer … Continue reading Keys to a Successful Product Launch
Riana Upton — May 21, 2019 — May 21, 2019 A product roadmap is a high-level, visual representation of the direction your product offering will take over time. A good product roadmap will provide your colleagues and stakeholders with the “why” behind your product and should serve the following purposes: Lay out the overarching strategy … Continue reading What is a Product Roadmap?
Burke Alder — May 20, 2019 — May 20, 2019 In the world of SaaS products, there are plenty of ups and downs. Every product goes through the process of checks and balances, and sometimes there are more downs than ups. Just because you have a ‘failing’ product doesn’t mean it’s time to pack up … Continue reading Customer Success Leading Indicators and 3 Ways to Turn Around a Failing Product
Amy Andrews — May 17, 2019 — May 17, 2019 When creating a product page for your business, it is important to follow some guidelines to make your page successful. There are some important key elements that you should use when creating product pages that help your business gain new customers and keep current ones … Continue reading Key Elements for Creating Product Pages
Sam Osborne — May 4, 2019 — May 4, 2019 When talk turns to SEO, Google is the first name that comes to mind. But, it’s not the biggest name in retail search. That crown belongs to Amazon, which overtook Google as the most popular platform for product searches in 2015 with 54% of the … Continue reading How to Optimize Your Amazon Product Listings
Riana Upton — April 26, 2019 — April 26, 2019 Planning your product roadmap? You should know these six key terms before putting pencil to paper. What is Product Planning? Product planning is the process of mapping out a product from idea to launch. It encompasses all of the steps and tasks that product managers … Continue reading 6 Terms to Know Before You Start Product Planning
Mia Jacobs — April 22, 2019 — April 22, 2019 Congratulations! You’ve won a new customer and helped them learn how to use your product or service. What happens next? In a perfect world, the customer would fully leverage it, then spread the word about your business to their friends and community. But in reality, … Continue reading How to Increase Product Adoption Rates: Tips for SaaS Enterprises
Paul Schmidt — April 11, 2019 — April 11, 2019 It’s a culture of testing, iterating, and analyzing that helps Amazon swallow up more and more industries. However, there are still thousands of specialized retail and e-commerce businesses that employ a healthy workforce and will succeed for the foreseeable future. Given Amazon’s multi-faceted organization, it … Continue reading 12 Ways Amazon Optimizes Product Pages to Drive Billions
