Heather R. Morgan — June 15, 2017 Follow @HeatherReyhan— June 15, 2017 geralt / Pixabay The goal of a sales email is to start a conversation. You want to pique enough interest, and show enough value, that you get the reader to hit “reply.” But when you sit down to write a cold email, more … Continue reading Why You Should Take the Politeness Out of Your Sales Emails