Tag Archives: policy

AdMob policy update: Indirect monetary items can be offered as rewards

Marketers can now implement incentives like discounts, loyalty points, and complimentary shipping in their ad units to improve engagement. Nicola Agius on October 11, 2023 Google AdMob is updating its ads that offer reward policies to include indirect monetary items. From 31 October 2023, the Policies for Ads that Offer Rewards will become the Policies … Continue reading AdMob policy update: Indirect monetary items can be offered as rewards

Microsoft Advertiser Identity Verification Takes On New Policy

Microsoft Advertiser Identity Verification Takes On New Policy by Laurie Sullivan  @lauriesullivan, August 15, 2023 Microsoft has reversed its decision to ban ads from unverified marketers. The company on Tuesday announced that it will pause ads for several reasons as the advertiser completes the Advertiser Identity Verification (AIV) process for new accounts. “After additional review … Continue reading Microsoft Advertiser Identity Verification Takes On New Policy

Google Merchant Center Policy Tags AI-Generated Reviews As Spam

Google Merchant Center Policy Tags AI-Generated Reviews As Spam by Laurie Sullivan  @lauriesullivan, July 28, 2023 Automated review content created by generative artificial intelligence (GAI) will be considered spam and against Google’s policy, according to the Google Merchant Center policy blog. It’s sort of a wild shift in events, as the company delves deeper into … Continue reading Google Merchant Center Policy Tags AI-Generated Reviews As Spam

Google Ads Changes Trademark Policy, Puts More Accountability On Brands

Google Ads Changes Trademark Policy, Puts More Accountability On Brands by Laurie Sullivan  @lauriesullivan, June 8, 2023 Google Ads will begin rolling out changes to its Trademark Policy on July 24, and will only consider trademark complaints against specific advertisers and ads, rather than all advertisers in the trademark owner’s industry. In an email to … Continue reading Google Ads Changes Trademark Policy, Puts More Accountability On Brands

Google MSA New Transparency Policy Provides More Campaign Data

Google MSA New Transparency Policy Provides More Campaign Data by Laurie Sullivan  @lauriesullivan, June 9, 2023 Google plans to give advertisers more information on the ads they serve in Search and YouTube. The company plans to instate a new Master Service Agreement (MSA), a contract that sets the standard Terms and Conditions for one or … Continue reading Google MSA New Transparency Policy Provides More Campaign Data

Amazon’s return-to-office policy is hugely unpopular with employees, poll says

  By Michael Grothaus June 09, 2023 A new survey from Glassdoor’s Fishbowl professional network highlights just how contentious Amazon’s recently enacted return-to-office (RTO) policy could be for the company. Back in February, Amazon CEO Andy Jassy penned a blog post detailing the company’s return-to-office plan. In the post, Jassy said Amazon would begin requiring … Continue reading Amazon’s return-to-office policy is hugely unpopular with employees, poll says

YouTube Reverses Misinformation Policy, Cites Political Balance

YouTube Reverses Misinformation Policy, Cites Political Balance by Laurie Sullivan  @lauriesullivan, June 2, 2023 YouTube has reversed a decision it made three years ago to ban videos claiming former President Trump won the U.S. presidential election in 2020. The company on Friday announced it will stop removing content that advances false claims that widespread fraud, … Continue reading YouTube Reverses Misinformation Policy, Cites Political Balance

YouTube Reverses 2020 Misinformation Policy In U.S., Citing Political Balance

YouTube Reverses Misinformation Policy, Cites Political Balance by Laurie Sullivan  @lauriesullivan, June 2, 2023 YouTube has reversed a decision it made three years ago to ban videos claiming former President Trump won the U.S. presidential election in 2020. The company on Friday announced it will stop removing content that advances false claims that widespread fraud, … Continue reading YouTube Reverses 2020 Misinformation Policy In U.S., Citing Political Balance

Google Makes Ad-Network Policy Updates

Google Makes Ad-Network Policy Updates by Laurie Sullivan  @lauriesullivan, March 1, 2023 Google has updated two ad-network policies. The first of two — Google Ads malicious or unwanted software policy — will divide into three separate policies beginning May 9, 2023. The three policies cover malicious software, compromised sites, and unwanted software. Enforcement will take … Continue reading Google Makes Ad-Network Policy Updates