June 27, 2026 3 simple tips working parents can use to create more free time BY Emily Guy Birken Working while parenting can feel a little like juggling flaming swords. Everything works fine(ish) as long as nothing surprises you. But there will always be “come pick up your feverish kid” calls from daycare and last-minute project … Continue reading 3 simple tips working parents can use to create more free time
June 16, 2026 Work-life balance doesn’t exist for working parents BY Pavithra Mohan If work-life balance is hard to come by for many American workers, then it’s virtually impossible to achieve for working parents. A new study from the Pew Research Center captures just how porous the boundary is for parents who are struggling to juggle … Continue reading Work-life balance doesn’t exist for working parents
May 08, 2026 Parents might be your best employees BY Tatiana Birgisson My hiring philosophy is quite simple: find people who raise the bar. In practice, many of those people turn out to be parents. That’s not a coincidence, but it does require a deliberate choice about what you’re actually optimizing for, because the default … Continue reading Parents might be your best employees
August 22, 2025 5 hacks for helping working parents reduce the mental load BY Jessica Koosed Etting Work emails ping as they come in. A text reminder flashes: Empty bottles are needed for science class tomorrow. The dog’s out of food. A soccer tournament just got moved to next weekend. The babysitter needs to get booked … Continue reading 5 hacks for helping working parents reduce the mental load
August 28, 2024 The surgeon general’s warning on parents’ mental health fails to mention one major stressor Two-thirds of two-parent families have both parents working jobs, according to the Bureau of Labor Statistics. Managing that balance is no small task. BY Sarah Bregel Vivek Murthy, the U.S. surgeon general, just issued a major warning about the … Continue reading The Surgeon General’s warning on parents’ mental health fails to mention one major stressor
August 21, 2024 Parents are avoiding hard conversations with Gen Z Parents who find a topic difficult are less likely to bring it up even when they think it’s important. BY Shalene Gupta Difficult conversations with parents are rite of passage for childhood, whether it’s about friendship, grades, mental health, or romance. However, a new Gallup … Continue reading Parents are avoiding hard conversations with Gen Z
When parents and children watch ads on CTV together, there’s an impact on engagement. Kim Davis on August 20, 2024 Over 90% of parents think brands that advertise alongside children’s and family content are more trustworthy than brands that advertise in other environments. That was the headline from a new study by Future Today, … Continue reading Ad engagement improves when kids and parents watch together
New York is about to give parents more control over their kids’ social media feeds It would also require parental permission for late-night notifications. karissa bell Tue, Jun 4, 2024 Matt Cardy via Getty Images New York is poised to pass a law that will bar social media platforms from showing algorithmic feeds … Continue reading New York is about to give parents more control over their kids’ social media feeds
By Jennifer Cohen February 03, 2024 American mothers are facing an existential crisis. There have never been more of us, yet it doesn’t feel like it’s any easier. There are also nearly 44 million caregivers in this country—a disproportionate number of them women (75%). The tune of their free labor? $470 billion each year, … Continue reading 4 ways leaders can better support stressed-out caregivers and working parents
It’s Time That Your Company Invests In Policies That Benefit Working Parents ValueWalk / 16 Mar 2023 Corporate America is facing a growing problem. More working parents are quitting and leaving their jobs to attend to their families, and employers are perhaps the ones to blame for the lackluster support and guidance. America’s working parents … Continue reading It’s Time That Your Company Invests In Policies That Benefit Working Parents
