YouTube Introduces Multimodal Measurement by Laurie Sullivan , Staff Writer, October 9, 2025 YouTube is making it easier for brands to measure the full impact of organic and paid advertising based on user-generated content and creator collaborations running on a brand’s channels on the platform. The company on Thursday introduced the “brand pulse report” to … Continue reading YouTube Introduces Multimodal Measurement, Reporting
Engineer a brand that’s machine-readable, contextually rich, and discoverable in every search modality. Semrush Enterprise on July 25, 2025 AI is now your silent brand manager. Marketing leaders face a new imperative: engineer a brand identity that machines can read, context they can understand, and presence they can discover across every customer journey. Your … Continue reading Your brand, everywhere: Engineering discoverability in a multimodal world by Semrush Enterprise
