Solid information architecture is a key ingredient in any successful SEO program, as it can help or hinder search engine crawlers. Columnist Trond Lyngbø provides tips for e-commerce sites looking to optimize their site structure. Trond Lyngbø on June 2, 2017 If you need water and decide that drilling a hole in Hoover … Continue reading Is your information architecture costing your e-commerce web shop millions in lost sales?
Jacob Orosz — May 3, 2017 Follow @jacoborosz— May 3, 2017 The more valuable you are to the business, the less valuable your business will be. Ideally, as the business owner, you should be 100% replaceable. Unfortunately, many business owners try to make themselves irreplaceable without being aware that making themselves irreplaceable not only decreases … Continue reading Make Millions by Making Yourself Replaceable
Marketers Losing Millions From Slow-Loading Web Site Pages by Laurie Sullivan @lauriesullivan, April 20, 2017 Most marketers know that the more slowly a Web site page loads in a browser, the more it can hurt the company’s bottom line, but new data reveals that the negative impact can occur much earlier than expected. Slow loading … Continue reading Marketers Losing Millions From Slow-Loading Web Site Pages
Mark Fidelman — December 1, 2016 — December 1, 2016 YouTube is the second most powerful search engine on the planet, and holds the top spot as the largest video network in existence. The video site continues to grow more pervasive with the maturation of smartphone technology. Today, half of YouTube video views stem from … Continue reading 9 Steps to Get Millions of Views on Your YouTube Channel
by Michael Wight July 4, 2016July 4, 2016 Top brands may be making millions on a daily basis, however they’ve lost equally as much by making simple mistakes. Luckily, they have learned their lesson quickly and managed to cut their losses. If you want to enjoy the same success they currently flaunt, you need to … Continue reading 5 Marketing Mistakes That Are Costing Your Business Millions
New plans include a shift in payment strategy, new video formatting, and partnerships with Hollywood producers. By Peter Wade YouTube wants to retain its stable of digital stars and is planning to invest millions of dollars to do so. The video-sharing website is pursuing new deals that would pay popular content creators–like Fast Company cover … Continue reading YouTube Invests Millions To Keep Its Top Stars Home