Tag Archives: Instacart

Instacart cuts 250 jobs after reporting increased revenue

Instacart cuts 250 jobs after reporting increased revenue That equals about seven percent of its workforce. Sarah Fielding Updated Thu, Feb 15, 2024 Dado Ruvic / reuters Another day, another layoff occuring in the tech world. Instacart, the popular grocery delivery and pick-up service has announced the termination of 250 employees — about seven percent … Continue reading Instacart cuts 250 jobs after reporting increased revenue

Instacart is only profitable because of its annoying ads

  By Rob Walker September 01, 2023 Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. Instacart, the grocery delivery platform that recently filed for an initial public offering, says that it is profitable. That’s an appetizing prospect for investors, who are hungry for new tech IPOs. But the company’s … Continue reading Instacart is only profitable because of its annoying ads

Instacart Campaign Bottles Up Lemon And Tunisia For Limited Edition Cashback Fragrance

Instacart Campaign Bottles Up Lemon And Tunisia For Limited Edition Cashback Fragrance by Laurie Sullivan  @lauriesullivan, June 6, 2023 Instacart has launched a giveaway campaign for a fragrance to draw attention to the company’s credit card, which gives customers 5% back on all of their purchases on Instacart’s online grocery service. The scent, Cashé, The Smell … Continue reading Instacart Campaign Bottles Up Lemon And Tunisia For Limited Edition Cashback Fragrance

Instacart Debuts AI-Charged Ask Instacart Search Powered By ChatGPT

Instacart Debuts AI-Charged Ask Instacart Search Powered By ChatGPT by Laurie Sullivan  @lauriesullivan, May 31, 2023 Instacart has begun to roll out Ask Instacart, a search tool in its app supported by artificial intelligence (AI). The tool, mentioned in March as part of OpenAI’s ChatGPT API announcement, is embedded in the Instacart app search bar. … Continue reading Instacart Debuts AI-Charged Ask Instacart Search Powered By ChatGPT

Instacart CEO Fidji Simo makes groceries personal. Now she’s doing the same for women’s health

  By Yasmin Gagne On the eighth and ninth floors of a pristine building in a research park in Salt Lake City, employees in gray uniforms tread under gold light fixtures, past abstract artwork, and around plush couches in the waiting area where they check patients in. This isn’t a high-end spa, though the gentle … Continue reading Instacart CEO Fidji Simo makes groceries personal. Now she’s doing the same for women’s health

Instacart Signs Sprouts Farmers Market To Its Ad Platform, Retail Media Grows 30% YoY

Instacart Signs Sprouts Farmers Market To Its Ad Platform, Retail Media Grows 30% YoY by Laurie Sullivan  @lauriesullivan, May 3, 2023 Instacart is building out its retail network initially by adding retailers to its delivery cycle and then supporting retailers with ecommerce through advertisements services.  Sprouts Farmers Market, a specialty food retailer, is using part … Continue reading Instacart Signs Sprouts Farmers Market To Its Ad Platform, Retail Media Grows 30% YoY

Instacart, Roku Partnership Pairs Online Groceries With TV Streaming

Instacart, Roku Partnership Pairs Online Groceries With TV Streaming by Laurie Sullivan  @lauriesullivan, April 26, 2023 Instacart and Roku announced a partnership Wednesday that supports consumer-packaged goods (CPG) advertisers by combining retail media with streaming TV ads to improve performance. The new capability represents Instacart’s first TV streaming measurement partnership and will offer advertisers consumer purchase … Continue reading Instacart, Roku Partnership Pairs Online Groceries With TV Streaming

Instacart announces new health offerings alongside White House partnership

  By Jessica Bursztynsky March 24, 2023   Instacart is taking a big swing in its healthy food initiative.   The grocery delivery platform announced today a handful of new offerings alongside with the White House Challenge to End Hunger and Build Healthy Communities Kickoff event. As part of its ongoing “Instacart Health” project, the … Continue reading Instacart announces new health offerings alongside White House partnership

Cost-Per-Click Falls On Amazon, Jumps On Walmart And Instacart

Cost-Per-Click Falls On Amazon, Jumps On Walmart And Instacart by Laurie Sullivan , Staff Writer @lauriesullivan, January 18, 2023 Marketers got a slew of retail numbers on Wednesday, much of it wrapped in cost-per-click (CPC) data. U.S. retail sales slipped 1.1% in December from the prior month, but rose 6% compared with December 2021, reflecting the … Continue reading Cost-Per-Click Falls On Amazon, Jumps On Walmart And Instacart