William Harris — February 7, 2017 Follow @wmharris101— February 7, 2017 In ecommerce, you don’t just tell stories to entertain your customers, or to make them feel good—you tell stories to sell more products. The reason? The world thrives on stories. Here’s a hard truth you need to understand when it comes to selling to … Continue reading Ecommerce Brand Storytelling: a Growth-Driven Guide
by Lara Berendt May 7, 2016May 7, 2016 If your business website looks outdated, serves up a confounding user experience, or—gasp!—isn’t responsive, you’ve probably got a redesign in the works. But the very words “website redesign” often elicit groans from employees. Many people associate them with a drawn-out, painful process yielding a new site that … Continue reading Revenue-Generating Website Design is Growth-Driven and Mobile-First
by Laura Hogan March 10, 2016 Follow @lalalaurahoganMarch 10, 2016 Growth-driven design is one of those hot topic words we probably all keep hearing about. It has replaced the ‘website redesign’ search for trending topics and will continue to grow in popularity as we enter into 2016. So let’s discuss what growth-driven design really is … Continue reading The Basic Tenets of Growth-Driven Design
