Here’s all the AI-powered martech products, platforms and features announced this week and available to use right now. Constantine von Hoffman on April 27, 2023 Artificial intelligence is sprouting everywhere in marketing technology. While it has been a part of many products for some time, ChatGPT’s launch made the topic white-hot. As a result, more … Continue reading This week’s roundup of the latest martech featuring AI/ChatGPT
Tag Archives: Featuring
Research finds lower investment in ads featuring women
On International Women’s Day, research suggests appropriate representation of women in ad creative may not be enough. Kim Davis on March 8, 2022 Figures from omnichannel data-driven creative platform CreativeX suggest the advertising industry has little to celebrate about the representation of women in ad creative this International Women’s Day. In particular, while brands were … Continue reading Research finds lower investment in ads featuring women
Why Featuring Your Customers On Pinterest Will Dramatically Boost Pinterest Engagement
Sudheer SomeshwaraJune 4, 2015 Visual Content Marketing has some powerful lessons to teach. Consumers today are leveraging social media to discover and validate potential purchases. In fact, they rely more on digital feedback from friends, family and influencers, and less on brand-generated messages, according to Forrester. Their research revealed of U.S. adults online, some 70 … Continue reading Why Featuring Your Customers On Pinterest Will Dramatically Boost Pinterest Engagement
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