Here is the recap of Google’s event with AI updates about connecting earlier with customers, creating dynamic content and developing a fellow advertising expert. Anu Adegbola on May 21, 2025 Google Marketing Live 2025 was – no surprise – all about AI. Again. The event made it clear that AI isn’t just an assistant anymore. … Continue reading Google Marketing Live 2025: Everything you need to know
March 01, 2025 In Airstream’s new all-electric trailer, everything runs off a battery and rooftop solar BY Adele Peters A typical RV has to plug in at a campground to run the power inside. But Airstream’s newest Basecamp 20Xe trailer is designed to power itself in remote locations: If you want to spend a week … Continue reading In Airstream’s new all-electric trailer, everything runs off a battery and rooftop solar
The antitrust trial over allegedly monopolistic practices in the $200 billion digital advertising industry could lead to huge changes for the tech giant and digital marketing. Anu Adegbola on September 17, 2024 Google is on trial for allegedly abusing its dominance of the $ 200 billion digital advertising industry. The U.S. Department of Justice … Continue reading Google adtech antitrust trial: Everything you need to know
September 07, 2024 ‘Everything you know about happiness is a lie.’ This is the secret to getting the ‘new happy’ After 10 years of research, Stephanie Harrison defined Old Happy: our society’s incorrect definition of happiness and the culture we’ve created around it, and how to improve it. BY Next Big Idea Club6 minute read Stephanie Harrison … Continue reading ‘Everything you know about happiness is a lie.’ This is the secret to getting the ‘new happy’
May 18, 2024 GenAI phones are coming soon. Here’s everything you need to know Only a few flagship smartphones can currently be considered GenAI phones, but expect that to change quickly. BY Michael Grothaus Generative AI (general artificial intelligence) has been the trendiest term in software for two years. Now it’s about to make its way … Continue reading What is a GenAI phone? Here’s everything you need to know
April 29, 2024 ChatGPT wants to remember everything you’ve told it OpenAI tries to fill a major blind spot in chatbots: their lack of long-term knowledge about the user. BY Mark Sullivan OpenAI announced on Monday that its popular ChatGPT chatbot will now remember user details including basic information, hobbies, and prompt history. The chatbot’s enhanced … Continue reading ChatGPT wants to remember everything you’ve told it
By Kathleen Davis November 12, 2023 I often joke that the best kind of meeting is a canceled meeting. Of course, I only partly mean that. I feel energized by productive brainstorm meetings, and I believe regular check-ins with my direct reports are essential. But like the 92% of employees who consider meetings costly … Continue reading How to fix everything that’s wrong with your meetings
By Julia Herbst October 29, 2023 We’ve all been there: You see a job description that seems perfect. You’ve got the right experience, it’s at a company you admire, and even the pay range seems decent. You should apply! But, inevitably, that means submitting a customized cover letter. Or at least revising the last … Continue reading Everything you need to know to write a cover letter that leads to an interview
Just because it can be fun seeing what AI will do with a prompt, it’s not necessarily helping with your marketing. Stop and think. Steve Petersen on August 28, 2023 Artificial Intelligence is a wondrous thing. While it’s been around for a long while, it recently has really started to enter our lives in obvious … Continue reading Should AI attempt absolutely everything?
Karishma Patel | July 26th, 2023 Everything You Need to Know: SEM and Paid Ads Much like SEO, paid advertising has evolved significantly since it became available to businesses. From spray and pray, which relies on volume over strategy, to a far more targeted approach, Search Engine Marketing (SEM) strategies have evolved over the … Continue reading Everything You Need to Know: SEM and Paid Ads
