Tag Archives: Environments

Anzu Granted Patent For Ad-Tracking Tech To Measure Viewability In 3D Environments

Anzu Granted Patent For Ad-Tracking Tech To Measure Viewability In 3D Environments by Colin Kirkland , January 20, 2023 In-game advertising platform Anzu has announced a new patent from the U.S. Patent and Trademark Office for its own ad-tracking technology aimed at improving viewability, attention metrics, and data available to advertisers when running in-game ads. … Continue reading Anzu Granted Patent For Ad-Tracking Tech To Measure Viewability In 3D Environments

How to Improve Application Management Across Distributed Environments

Gabe Honesto — April 24, 2019 — April 24, 2019 As digital transformation persists, enterprises have been more frequently purchasing software as a service (SaaS) based applications that are consumed, but not installed. With the use of these applications come unique challenges, such as tracking consumption in relation to licenses, that you must be prepared … Continue reading How to Improve Application Management Across Distributed Environments