Heartbroken marketers around the world have been paying their respects after Google decided it was time for the world to say goodbye to UA. Nicola Agius on July 2, 2023 Universal Analytics, a platform beloved (or at least tolerated) by marketers, died on Saturday (July 1) after 11 years. Although the digital marketing industry had … Continue reading Universal Analytics dies aged 11: ‘Be brave and be strong’
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A multi-part marketing plan can make all the difference in your outreach efforts. By Marc H. Sencer, MD Doctors in a small group or solo practice rarely can afford to delegate their marketing efforts to the pros. For most, that means doing it themselves. This presents a dilemma because most doctors have little or no … Continue reading Put it together
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