Tag Archives: crossdepartment

Marketers say biggest challenge is getting cross-department alignment

Customers today want new insights, more content and less interaction with sellers. Constantine von Hoffman on August 8, 2022 Nearly a quarter (23%) of marketers say their biggest challenge is getting internal alignment on go-to-market initiatives across departments, according to a survey conducted by MarTech in partnership with Highspot.  The report will be released during … Continue reading Marketers say biggest challenge is getting cross-department alignment