Angela Shah “Personalized shopping” has long been the guiding light for retailers. But in the age of Amazon (NASDAQ: AMZN), traditional stores have been searching for the best way to digitize what was once a person-to-person process. “Internet shopping is now across mobile and Web, and now, the is, ‘How do we … Continue reading Getting Personal: Retailers Use New Tech to Court Individual Shoppers
Usage of “google” as a verb does not automatically invalidate its legal protection. Greg Sterling on May 17, 2017 Google has not committed “genericide,” according to the 9th US Circuit Court of Appeals. While people have used “google” to refer to searching online for nearly 20 years, that does not invalidate the company’s trademark. … Continue reading Google holds onto its trademark as federal court rules it has not become generic (DD)
